Insights

Partnership Opportunities Strategic partnerships with insurance providers (as already explored with Comparion) can be expanded to include broader coverage options, roadside assistance, and value-added car care services to attract members of insurance networks and loyalty programs.

Fleet Service Expansion The fleet services offering, with on-site technician visits 7 days a week, targets businesses with downtime sensitivity. This presents cross-sell potential to small fleets, rental agencies, and corporate fleets seeking guaranteed maintenance windows and reduced vehicle idle time.

Subscription Upsell The subscription model and at-home car care positioning align with consumer demand for convenience. View opportunities to upsell premium maintenance plans, priority scheduling, or expanded service coverage to both individual subscribers and business clients with larger service footprints.

Market Expansion Recent activity and press indicate credibility and growth. Leverage brand momentum to pursue national or regional expansion through channel partnerships, OEM referrals, and white-label options for auto-service marketplaces.

Technology Enablement Tech stack enables data-driven engagement and scalable operations. Use analytics and automation to optimize service routing, personalize offers (via Klaviyo and Stripe), and develop API integrations for insurers, fleets, and marketplace partners to accelerate sales cycles.

Similar companies to Goodhood

Goodhood Tech Stack

Goodhood uses 8 technology products and services including Hotjar, Amazon Web Services, Contentful, and more. Explore Goodhood's tech stack below.

Media & News

Goodhood's Email Address Formats

Goodhood uses at least 1 email format:
Goodhood Email FormatsExamplePercentage
First@goodhood.autoJohn@goodhood.auto
100%

Frequently Asked Questions

What is Goodhood's official website and social media links?

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Goodhood's official website is goodhood.auto and has social profiles on LinkedIn.

How much revenue does Goodhood generate?

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As of October 2026, Goodhood's annual revenue is estimated to be $1M - $10M.

What is Goodhood's NAICS code?

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Goodhood's NAICS code is 425 - Wholesale Electronic Markets and Agents and Brokers.

How many employees does Goodhood have currently?

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As of October 2026, Goodhood has approximately 15 employees across 4 continents, including Asia, North America and Europe. Key team members include Co-Founder: M. A. and Admin Manager: N. P. Explore Goodhood's employee directory with LeadIQ.

What industry does Goodhood belong to?

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Goodhood operates in the Internet Marketplace Platforms industry.

What technology does Goodhood use?

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Goodhood's tech stack includes Hotjar, Amazon Web Services, Contentful, Google Workspace, Klaviyo, Stripe, Heroku and Vercel.

What is Goodhood's email format?

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Goodhood's email format typically follows the pattern of First@goodhood.auto. Find more Goodhood email formats with LeadIQ.

How much funding has Goodhood raised to date?

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As of October 2026, Goodhood has raised $2.6M in funding. The last funding round occurred on Jul 12, 2023.

When was Goodhood founded?

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Goodhood was founded in 2020.
Goodhood logo

Goodhood

Internet Marketplace PlatformsMichigan, United States11-50 Employees

FixMyCar operates in the Internet Marketplace Platforms industry and is located at 206 East Huron Street, Ann Arbor, Michigan 48104, United States. The company employs between 11 and 50 people. Its service offering, branded Goodhood, provides car care via an at-home subscription model, delivering maintenance services to customers' homes; for business customers, Fleet services dispatch certified technicians to facilities seven days a week. The company maintains the Goodhood website at https://goodhood.auto and has pursued partnerships and governance updates, including JR Lang joining the board of directors in September 2024 and a collaboration with Comparion Insurance Agency announced in August 2024. Reported revenue is in the range of $1 million to $10 million.

Section iconCompany Overview

NAICS Code
425 - Wholesale Electronic Markets and Agents and Brokers
Founded
2020
Employees
11-50

Section iconFunding & Financials

  • $2.6M

    Goodhood has raised a total of $2.6M of funding over 3 rounds. Their latest funding round was raised on Jul 12, 2023 as a Seed.

  • $1M - $10M

    Goodhood's revenue is estimated to be in the range of $1M - $10M

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