GRAIN DE MALICE Email Format
Retail Apparel and FashionHauts-de-france, France501-1000 Employees
Grain de Malice is a France-based retailer of women's ready-to-wear, offering comfortable, contemporary clothing sized from 34 to 50. The brand serves active women aged 35 and older who value personal guidance, operating a network of 234 stores nationwide alongside an online shop, with its headquarters in Villeneuve-d'Ascq, Hauts-de-France. It positions itself in the retail apparel and fashion sector with a focus on authentic customer relationships, supported by a collaborative, trust-centered culture that emphasizes autonomy and participation. The company emphasizes values such as authenticity, confidence, audacity, and agility, and its recruitment and integration processes reflect a participative, supportive approach. A notable development in its supply chain was a 2020 partnership with Wakeo to track sea shipments port-to-door for imports to France.