Insights

Strong Regional Presence Walstrom Marine operates as the leading boat dealer in Northern Michigan with multiple locations in Traverse City and Charlevoix, indicating a solid regional market share and potential for upselling services and boat accessories within this high-traffic area.

Diverse Product Portfolio The company offers a comprehensive range of boats and engines from top brands including Regal, Yamaha, Starcraft, and Bayliner, presenting opportunities to cross-sell maintenance packages, upgrades, and aftermarket accessories tailored to various customer preferences.

Customer Engagement With full on-water training and in-house financing, Walstrom Marine emphasizes customer confidence and satisfaction, creating avenues to introduce extended warranties, boat insurance, and financing products to enhance revenue streams.

Established Industry Reputation Celebrating nearly 25 years in business and recently acquiring Grand Bay Marine, the company demonstrates stability and growth, opening possibilities to target loyal customers for premium services, pre-owned boat trade-ins, or loyalty programs.

Digital and Tech Savvy Utilizing advanced digital tools and a modern tech stack, Walstrom Marine is positioned to leverage digital marketing, online sales initiatives, and personalized communication strategies to attract new customers and promote seasonal promotions or maintenance services.

Walstrom Marine Tech Stack

Walstrom Marine uses 8 technology products and services including AudioEye, Google Conversion Tracking, jsDelivr, and more. Explore Walstrom Marine's tech stack below.

  • AudioEye
    Accessibility
  • Google Conversion Tracking
    Advertising Networks
  • jsDelivr
    Content Delivery Network
  • Google Fonts API
    Font Scripts
  • PWA
    Miscellaneous
  • HSTS
    Security
  • Google Tag Manager
    Tag Management
  • Bootstrap
    UI Frameworks

Walstrom Marine's Email Address Formats

Walstrom Marine uses at least 1 format(s):
Walstrom Marine Email FormatsExamplePercentage
First.Last@grandbaymarine.comJohn.Doe@grandbaymarine.com
48%
Last@grandbaymarine.comDoe@grandbaymarine.com
2%
First.Last@grandbaymarine.comJohn.Doe@grandbaymarine.com
48%
Last@grandbaymarine.comDoe@grandbaymarine.com
2%

Frequently Asked Questions

Where is Walstrom Marine's headquarters located?

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Walstrom Marine's main headquarters is located at 291 North us 31 South Traverse City, Michigan 49684 United States. The company has employees across 3 continents, including North AmericaEuropeSouth America.

What is Walstrom Marine's official website and social media links?

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Walstrom Marine's official website is grandbaymarine.com and has social profiles on LinkedIn.

How much revenue does Walstrom Marine generate?

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As of March 2026, Walstrom Marine's annual revenue is estimated to be $7.1M.

What is Walstrom Marine's SIC code NAICS code?

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Walstrom Marine's SIC code is 5551 - Boat Dealers NAICS code is 44-45 - Retail Trade.

How many employees does Walstrom Marine have currently?

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As of March 2026, Walstrom Marine has approximately 21 employees across 3 continents, including North AmericaEuropeSouth America. Key team members include President: L. C.President: L. S.Controller: R. M.. Explore Walstrom Marine's employee directory with LeadIQ.

What industry does Walstrom Marine belong to?

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Walstrom Marine operates in the Retail industry.

What technology does Walstrom Marine use?

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Walstrom Marine's tech stack includes AudioEyeGoogle Conversion TrackingjsDelivrGoogle Fonts APIPWAHSTSGoogle Tag ManagerBootstrap.

What is Walstrom Marine's email format?

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Walstrom Marine's email format typically follows the pattern of First.Last@grandbaymarine.com. Find more Walstrom Marine email formats with LeadIQ.

When was Walstrom Marine founded?

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Walstrom Marine was founded in 1995.

Walstrom Marine

RetailMichigan, United States11-50 Employees

Grand Bay Marine is Cruisin' into 25 Years! We are the #1 Boat Dealer in Northern Michigan with 2 locations conveniently located in Traverse City & 1 in Charlevoix! We are family owned & operated since 1997 and are continuing to grow. We are your source for Regal bowriders, cruisers & yachts, Yamaha Jet boats, Starcraft Pontoons & Deck Boats, Berkshire, Godfrey & Monaco Pontoons, Hurricane Deck Boats, Bayliner & Robalo Center Consoles. In addition, we have a complete selection of outboard motors by Yamaha and a ton of fun accessories including tubes & lily pads.
We are a one stop shop for all new and used boat purchases. With in-house financing and full parts & service departments, we are committed to helping our customers have the best summer on the water! We include full on-water training to all our boaters during the sales process to help everyone feel confident with their purchase. We have a certified team of technicians with over 460 years of combined experience for Volvo Penta, Mercury, Yamaha and Evinrude/Johnson engines. We use OEM Parts & Fluids and keep a complete digital file of the boat and motor which protects the customer's investment along with increasing the resale value. We would love to help you & your family find the boat of your dreams and start making memories on the water! Please text or call us at 231-943-0333 for Traverse City or 231-237-5000 for Charlevoix.
OUR CUSTOMERS HAVE MORE FUN!
#GoBoatMore See less

Section iconCompany Overview

Headquarters
291 North us 31 South Traverse City, Michigan 49684 United States
SIC Code
5551 - Boat Dealers
NAICS Code
44-45 - Retail Trade
Founded
1995
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Walstrom Marine's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Walstrom Marine's revenue is estimated to be in the range of $1M$10M

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