Insights

Regional Market Presence Leverage GRAA's established five lane facility with nationwide buyer and consignor reach across Illinois, Indiana, Michigan and Ohio, plus international flight access, to pursue cross-region consignor partnerships and expansion of online auction participation.

Awarded Reputation GRAA has a history of industry recognition including Auction of the Year and multiple Regional Auction of Excellence awards, which can be used to build credibility with potential buyers, dealers, and OEMs seeking trusted partners for remarketing and Smart Recon services.

Integrated Services Full-service operations with in-house mechanical, body, and detail shops paired with online platforms (Auction Pipeline, Auction Access, Digital Marketing) present opportunities to upsell comprehensive remarketing packages, faster turnaround, and higher salvage/recon value offerings.

Tech-Enabled Reach A tech stack including WordPress, analytics, and digital marketing programs indicates readiness for data-driven outreach. Propose data partnerships, lead generation collaborations, and enhanced online catalog exposure to boost dealer throughput and wholesale volume.

Financial Scale With revenue in the mid millions and a broad regional footprint relative to peers, target OEMs, lenders, and fleet operators seeking cost-efficient, high-volume remarketing solutions, while highlighting operational efficiencies and Smart Recon as a differentiator.

Similar companies to Grand Rapids Auto Auction (XLerate Group)

Grand Rapids Auto Auction (XLerate Group) Tech Stack

Grand Rapids Auto Auction (XLerate Group) uses 8 technology products and services including WordPress, Apple iCloud Mail, Microsoft 365, and more. Explore Grand Rapids Auto Auction (XLerate Group)'s tech stack below.

  • Content Management System
  • Apple iCloud Mail
    Email
  • React
    Javascript Frameworks
  • yepnope.js
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • Google Analytics
    Web Analytics
  • GoDaddy
    Web Hosting

Grand Rapids Auto Auction (XLerate Group)'s Email Address Formats

Grand Rapids Auto Auction (XLerate Group) uses at least 3 email formats:
Grand Rapids Auto Auction (XLerate Group) Email FormatsExamplePercentage
First@grandrapidsautoauction.comJohn@grandrapidsautoauction.com
63%
FLast@grandrapidsautoauction.comJDoe@grandrapidsautoauction.com
29%
Last@grandrapidsautoauction.comDoe@grandrapidsautoauction.com
8%

Frequently Asked Questions

What is Grand Rapids Auto Auction (XLerate Group)'s phone number?

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You can contact Grand Rapids Auto Auction (XLerate Group)'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Grand Rapids Auto Auction (XLerate Group)'s official website and social media links?

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Grand Rapids Auto Auction (XLerate Group)'s official website is grandrapidsautoauction.com and has social profiles on LinkedIn.

How much revenue does Grand Rapids Auto Auction (XLerate Group) generate?

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As of August 2026, Grand Rapids Auto Auction (XLerate Group)'s annual revenue is estimated to be $10M - $25M.

What is Grand Rapids Auto Auction (XLerate Group)'s SIC code and NAICS code?

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Grand Rapids Auto Auction (XLerate Group)'s SIC code is 5511 - Motor Vehicle Dealers (New and Used) and NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Grand Rapids Auto Auction (XLerate Group) have currently?

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As of August 2026, Grand Rapids Auto Auction (XLerate Group) has approximately 16 employees across 2 continents, including North America and Asia. Key team members include Owner: A. S., Business Owner: D. T. and Partner: M. B. Explore Grand Rapids Auto Auction (XLerate Group)'s employee directory with LeadIQ.

What industry does Grand Rapids Auto Auction (XLerate Group) belong to?

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Grand Rapids Auto Auction (XLerate Group) operates in the Motor Vehicle Manufacturing industry.

What technology does Grand Rapids Auto Auction (XLerate Group) use?

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Grand Rapids Auto Auction (XLerate Group)'s tech stack includes WordPress, Apple iCloud Mail, Microsoft 365, React, yepnope.js, jQuery UI, Google Analytics and GoDaddy.

What is Grand Rapids Auto Auction (XLerate Group)'s email format?

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Grand Rapids Auto Auction (XLerate Group)'s email format typically follows the pattern of First@grandrapidsautoauction.com. Find more Grand Rapids Auto Auction (XLerate Group) email formats with LeadIQ.

When was Grand Rapids Auto Auction (XLerate Group) founded?

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Grand Rapids Auto Auction (XLerate Group) was founded in 1948.
Grand Rapids Auto Auction (XLerate Group) logo

Grand Rapids Auto Auction (XLerate Group)

Motor Vehicle ManufacturingMichigan, United States11-50 Employees

Grand Rapids Auto Auction, part of the XLerate Group, was founded in 1948 and is based in Jenison, Michigan. The facility operates five auction lanes and provides online access to all lanes, supported by in-house mechanical, body, and detailing shops to maintain vehicle condition while controlling costs for clients. Its regional participants come from Illinois, Indiana, Michigan, and Ohio, with national buyers and sellers able to travel via direct flights to Grand Rapids' international airport from major hubs. The company runs online platforms to post dealer pre-owned inventory for wholesale and to support its digital marketing program. It has earned recognition in the industry, including Auction of the Year honors in 2008 for GM Financial and multiple Regional Auction of Excellence Awards in 2009–2012.

Section iconCompany Overview

Phone number
SIC Code
5511 - Motor Vehicle Dealers (New and Used)
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1948
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Grand Rapids Auto Auction (XLerate Group)'s revenue is estimated to be in the range of $10M - $25M

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