Market leadership Graphic Communications positions itself as a leader in Paper and Print Solutions and is part of Veritiv, a large B2B distribution company. Opportunity: approach cross-selling of Veritiv’s broader packaging, supply chain, facility, and logistics services to current clients and leverage the credibility of the combined brand.

Global reach With 170 locations and a global network through Veritiv, there is potential to scale print management, publishing, and supply chain services to multinational or multi-region customers who require consistent standards and procurement across sites.

Tech enablement The tech stack includes Drupal, Marketo, DocuSign, Office 365, and cloud hosting, indicating readiness for digital marketing automation, e-signature workflows, and online procurement or quote-to-cash processes. Upsell opportunities exist in enhanced digital ordering, e-sign automation, and data-driven marketing services.

Creative awards Recent gold and silver awards for brand, websites, games, and AR experiences suggest strong capabilities in branding, interactive media, and experiential design. Sales angle: offer premium branding, AR/interactive campaigns, and high-value creative services to mid-market clients seeking differentiated printed and digital collateral.

Financials & scale Revenue range of 10–25 million with a relatively lean employee base (51–200) and a parent backbone in Veritiv implies efficiency-focused operations and potential for upsell into larger packaging, printing, and logistics solutions to mid-sized manufacturers, healthcare, and retail brands that require scalable partnerships.