EMR and DICOM integration Opportunity to upsell end-to-end digital imaging workflow enhancements by offering seamless integration of EMR with x-ray software and DICOM off-site storage, leveraging their existing data management initiatives.

24/7 support leverage Position preventive maintenance and rapid response support as a differentiator to Healthcare facilities with critical imaging needs, offering extended service contracts and prioritized on-call engineering.

Small firm expansion Target growth opportunities as they scale from a small team; offer scalable solutions such as modular service packages, remote diagnostics, and cloud-based backups to support increasing client load and geographic coverage.

End-to-end equipment portfolio Cross-sell and upsell opportunities across tables, x-ray equipment, installation services, LED upgrades, and room IT infrastructure to become a one-stop imaging solutions provider for clinics and urgent care facilities.

Digital transition focus Capitalize on their movement from film to digital imaging by offering modern fleet refresh programs, software licenses, cloud storage, and data migration services to modernize workflows and improve uptime.