Comprehensive Digital Services Great Lakes Media offers a broad range of marketing solutions including website development, social media strategies, email marketing, and marketing consulting, indicating opportunities to upsell integrated digital marketing packages or advanced analytics tools.

Growing Revenue Base With an estimated revenue between 10 and 25 million dollars, the company demonstrates a solid financial foundation, making it a viable candidate for expanding digital marketing investments or premium service offerings.

Recent Leadership Engagement The addition of a prominent industry figure as a board advisor suggests a strategic focus on innovation and growth, creating opportunities to position targeted marketing solutions that align with their evolving leadership vision.

Technology Utilization Utilizing advanced tools like Google Analytics, Google Fonts API, and social media platforms indicates a tech-savvy approach; developing tailored technological solutions such as enhanced data analytics or creative digital content could appeal to their operational style.

Industry Positioning Compared to large competitors, Great Lakes Media is a smaller, specialized agency aligned with mid-sized firms; offering niche or scalable marketing services can help them expand their market reach and improve their competitive positioning.