Healthcare Focus Greater Than One specializes in healthcare marketing, providing tailored content and medical strategy services that appeal to healthcare brands seeking innovative media solutions and patient engagement. This creates opportunities to collaborate with pharmaceutical, biotech, and health tech companies looking to enhance their patient outreach efforts.

Recent Acquisition The recent acquisition by Real Chemistry indicates strategic expansion and increased market presence in healthcare advertising. This presents potential partnership or client referral opportunities with a larger agency that may seek complementary specialty services or innovative technology solutions.

Leadership Appointments The addition of senior leaders such as a COO, CFO, and Chief Digital Officer reflects a focus on operational excellence and digital innovation. Targeting companies interested in enhancing their digital marketing and operational strategies could align with Greater Than One’s growth trajectory.

Technology Integration Using advanced digital tools like Google Tag Manager, Facebook Pixel, and reCAPTCHA demonstrates a strong emphasis on data-driven marketing and security. Organizations seeking to optimize their health-related digital campaigns or improve website analytics can benefit from similar technology partnerships.

Market Positioning With revenue estimates between $100M and $250M and a highly focused healthcare niche, Greater Than One is positioned as a boutique agency with a specialized service offering. This is appealing to mid-sized healthcare brands looking for personalized, high-impact marketing solutions and strategic media buying expertise.