Insights

Expanding Customer Base Greatmats' reputation for high-quality specialty flooring and excellent customer service has cultivated a loyal customer base, providing opportunities to upsell related flooring solutions and accessories to existing clients.

E-commerce Growth With its successful online platform featuring interactive design tools and extensive product offerings, Greatmats is well-positioned to increase digital sales channels and implement targeted online marketing strategies to attract new segments.

Community Engagement The company's involvement in sponsorships and industry awards suggests potential partnerships and sponsorship opportunities to enhance brand awareness within niche markets such as gymnastics, equestrian, and athletic communities.

Market Diversification Greatmats' wide product range across home, commercial, and athletic sectors indicates opportunities to develop tailored marketing campaigns aimed at specific market segments, expanding their reach and increasing overall revenue.

Innovative Content Strategy Their recent focus on educational and training videos, like barrel horse training content, presents prospects for developing new product bundles, instructional offerings, and specialized flooring solutions targeted at niche audiences involved in sports and training activities.

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Greatmats Tech Stack

Greatmats uses 8 technology products and services including Facebook Pixel, Bazaarvoice Reviews, Trustpilot, and more. Explore Greatmats's tech stack below.

  • Facebook Pixel
    Analytics
  • Bazaarvoice Reviews
    Online Review Management
  • Trustpilot
    Online Review Management
  • Priority Hints
    Performance
  • Cloudflare Bot Management
    Security
  • X-XSS-Protection
    Security
  • AddToAny
    Widgets
  • Twitter
    Widgets

Greatmats's Email Address Formats

Greatmats uses at least 1 format(s):
Greatmats Email FormatsExamplePercentage
First@greatmats.comJohn@greatmats.com
43%
Last@greatmats.comDoe@greatmats.com
7%
First@greatmats.comJohn@greatmats.com
43%
Last@greatmats.comDoe@greatmats.com
7%

Frequently Asked Questions

Where is Greatmats's headquarters located?

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Greatmats's main headquarters is located at 117 Industrial Ave., Milltown, WI 54858, US. The company has employees across 1 continents, including North America.

What is Greatmats's phone number?

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You can contact Greatmats's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Greatmats's official website and social media links?

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Greatmats's official website is greatmats.com and has social profiles on LinkedIn.

What is Greatmats's NAICS code?

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Greatmats's NAICS code is 44-45 - Retail Trade.

How many employees does Greatmats have currently?

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As of October 2025, Greatmats has approximately 23 employees across 1 continents, including North America. Key team members include President/Ceo: D. W. B.Director Of Operations: M. H.Director Of Marketing And Digital Strategy: K. H.. Explore Greatmats's employee directory with LeadIQ.

What industry does Greatmats belong to?

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Greatmats operates in the Retail industry.

What technology does Greatmats use?

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Greatmats's tech stack includes Facebook PixelBazaarvoice ReviewsTrustpilotPriority HintsCloudflare Bot ManagementX-XSS-ProtectionAddToAnyTwitter.

What is Greatmats's email format?

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Greatmats's email format typically follows the pattern of First@greatmats.com. Find more Greatmats email formats with LeadIQ.

When was Greatmats founded?

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Greatmats was founded in 1999.
Greatmats

Greatmats

RetailUnited States11-50 Employees

At Greatmats, our purpose is to provide our customers with the best service in the specialty flooring industry. We offer quality specialty flooring systems including rubber flooring, gym flooring, foam floor tiles, playground flooring, gymnastics mats, floor mats for kids, exercise mats, horse stall mats, martial arts mats, basement flooring, home gym flooring, rubber pavers, dance floors, interlocking floor mats, carpet tiles, outdoor rubber flooring, playground mats, gym mats, plastic flooring, patio tiles and more at the most competitive prices. Try our easy-to-navigate website and online interactive tools to get free price quotes, free samples, and real time shipping costs. Use our web-based floor plan designer to layout your room flooring and determine how much specialty flooring is required to complete your job.

Our specialty flooring selection is the most extensive and the highest quality available online for home, athletic and commercial facilities.  At Greatmats, our products are backed by our price match guarantee that allows our customers to shop with confidence.  

Greatmats has built a generation of loyal customers that give Greatmats the highest reviews in the industry. We are proud of our A+ Better Business Bureau rating that demonstrates our commitment to customer satisfaction.  Read our customer reviews on Greatmats.com, TrustPilot.com, ResellerRatings.com, ShopperApproved.com and more to see what our customers have to say. You'll find thousands of happy customers, commending Greatmats amazing customer service, quality products, great pricing and ethical practices.

Greatmats began as a one-person e-commerce company in 1999 and has expanded to a staff of more an 15. Thousands of people now visit Greatmats.com each day to shop, learn and share ideas. 

Greatmats also gives back to its community through sponsorships, national industry awards programs, contests and donations to local non-profits. 

Call 877-822-6622 for live help!

Section iconCompany Overview

Headquarters
117 Industrial Ave., Milltown, WI 54858, US
Phone number
NAICS Code
44-45 - Retail Trade
Founded
1999
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    Greatmats's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Greatmats's revenue is estimated to be in the range of $10M$25M

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