Insights

Fast Track Growth Grenade is a well-established, UK-based wellness and fitness brand with consistent growth signals (The Sunday Times Fast Track Top 100 for seven consecutive years) and international export to over 50 countries, indicating readiness for channel expansion and wholesale partnerships.

Strong Brand Leverage Dominant market position in protein bars and ongoing product innovation (creme egg limited editions, Cadbury collaboration) provide opportunities to cross-sell merchandising, seasonal campaigns, and co-branding with retailers and gymowners seeking premium functional snacks.

Strategic Partnerships Recent collaborations with Dublin Marathon Group, Cadbury, and endurance events present avenues for sponsorship, exclusive event-nutrition contracts, and programmatic sampling to experiential marketing targets in athletics, military, and life athletes.

Diverse Distribution Global reach with 50+ country exports suggests potential for distributor partnerships, regional e-commerce enablement, and white-label or private-label opportunities with fitness retailers and military/college channels.

Tech & Payments Current tech stack including Apple Pay and web technologies signals readiness for streamlined e-commerce campaigns, loyalty programs, and omnichannel retail integrations to boost conversion, repeat purchases, and partner integrations.

Grenade Tech Stack

Grenade uses 8 technology products and services including React, core-js, FancyBox, and more. Explore Grenade's tech stack below.

  • React
    Javascript Frameworks
  • core-js
    Javascript Libraries
  • FancyBox
    Javascript Libraries
  • PushOwl
    Marketing Automation
  • Klarna Checkout
    Payment Processing
  • Node.js
    Programming Languages
  • PHP
    Programming Languages
  • Bootstrap
    UI Frameworks

Media & News

Grenade's Email Address Formats

Grenade uses at least 1 format(s):
Grenade Email FormatsExamplePercentage
First.Last@grenade.comJohn.Doe@grenade.com
82%
First@grenade.comJohn@grenade.com
16%
First_Last@grenade.comJohn_Doe@grenade.com
1%
Last@grenade.comDoe@grenade.com
1%

Frequently Asked Questions

What is Grenade's official website and social media links?

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Grenade's official website is grenade.com and has social profiles on LinkedIn.

What is Grenade's NAICS code?

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Grenade's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Grenade have currently?

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As of July 2026, Grenade has approximately 188 employees across 4 continents, including EuropeAsiaNorth America. Key team members include Chief Executive Officer: T. M.Head Of Brand Activation: N. D.Head Of Human Resources: E. S. A. C.. Explore Grenade's employee directory with LeadIQ.

What industry does Grenade belong to?

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Grenade operates in the Wellness and Fitness Services industry.

What technology does Grenade use?

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Grenade's tech stack includes Reactcore-jsFancyBoxPushOwlKlarna CheckoutNode.jsPHPBootstrap.

What is Grenade's email format?

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Grenade's email format typically follows the pattern of First.Last@grenade.com. Find more Grenade email formats with LeadIQ.

When was Grenade founded?

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Grenade was founded in 2009.
Grenade logo

Grenade

Wellness and Fitness ServicesEngland, United Kingdom51-200 Employees

Grenade is a UK-based wellness and fitness services company founded in 2010 by Alan and Juliet Barratt. It is located in Birmingham, England (postal code b30 2hp) and headquartered in Bournville, UK, with the website https://grenade.com. The company emphasizes a practical, hands-on approach to product development and improvement. Grenade offers protein bars, shakes, and other performance nutrition products, with its protein bar identified as the UK’s best-selling product. It exports to more than 50 countries and employs between 51 and 200 people. Grenade has appeared in The Sunday Times’ Fast Track Top 100 for seven consecutive years since 2014.

Section iconCompany Overview

NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2009
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Grenade's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Grenade's revenue is estimated to be in the range of $25M$50M

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