Grove Collaborative Email Format

RetailCalifornia, United States201-500 Employees

Grove Collaborative is a mid-sized retailer based in San Francisco, California, that curates a marketplace featuring more than 340 vetted brands across cleaning, wellness, and other everyday essentials. Each brand on the platform meets defined standards for efficacy, ingredients, ethics, and social and environmental criteria, providing shoppers with products backed by verifiable sustainability attributes. The company operates with plastic neutrality and carbon neutrality principles, offsetting emissions and collecting plastic pollution in partnership with rePurpose Global, and it holds Certified B Corporation status.

Its customer base includes consumers seeking sustainable personal care and household products and who value brands aligned with environmental and social stewardship. Grove collaborates with nonprofit partners to tackle plastic pollution and health-related concerns, and a notable development in 2026 is the launch of The Unplastic Shop, a curated marketplace of 500 products created in partnership with the Oceanic Preservation Society to reduce exposure to microplastics and endocrine-disrupting chemicals.

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