Large Multi-Brand Network Grupo Huertas operates a comprehensive multi-brand dealership network representing prestigious automotive brands such as Mercedes-Benz, Audi, Toyota, Hyundai, and others, providing multiple sales and service touchpoints for diverse customer segments.

Focus on Luxury and Commercial Vehicles With a portfolio that includes high-end brands like Lexus and CUPRA as well as commercial vehicle providers like IVECO and Dongfeng, there are opportunities to tailor offerings for both premium clients and fleet or business customers.

Digital Marketing Engagement The company's deployment of digital tools including Google Ads, Looker, and WordPress indicates active online marketing strategies, presenting prospects to enhance digital advertising, data analytics, and customer engagement solutions.

Revenue and Growth Potential Generating between 10 million and 25 million USD with a sizable employee base, Grupo Huertas demonstrates strong market presence, providing opportunities to introduce scalable automotive solutions or aftermarket services.

Market Expansion Opportunities As part of the competitive automotive retail landscape in Murcia and beyond, there are potential avenues to support the company’s expansion through innovative sales channels, inventory management technology, or customer loyalty programs.