Insights

Multi-Brand Reach Grupo Oscar Calçados operates multiple in-house brands and a curated mix of partner brands across six e-commerces and over 180 stores, presenting a broad cross-sell and upsell opportunity to retailers and distributors seeking diversified footwear offerings.

Strategic Growth The group has a track record of acquisitions and partnerships (Carioca Calçados, Aby’s Calçados JV, Diadora Brasil operation, Oscar Corporate Venture, and Paquetá retail) indicating a willingness to pursue growth through strategic deals, which could translate into channel expansion or co-branded ventures.

National Expansion With operations across Sao Paulo, Minas Gerais, Rio Grande do Sul, Santa Catarina and Pernambuco, there is demonstrated national reach and potential for distribution partnerships, franchising concepts, or logistics optimization collaborations to scale faster.

Digital Stack A tech-enabled footprint featuring Looker, Next.js, HubSpot, Google Analytics and Linx Impulse signals readiness for data-driven sales strategies, personalized marketing collaborations, and CRM-led outbound programs to accelerate B2B and B2C sales.

Financial Footprint Current revenue range indicates a mid-market player with growth potential; targeting opportunities could include wholesale partnerships, private-label deals, and investment-friendly collaborations via the group’s venture initiatives and global brand relationships.

Similar companies to Grupo Oscar Calçados

Grupo Oscar Calçados Tech Stack

Grupo Oscar Calçados uses 8 technology products and services including Looker, Canva, Lucide, and more. Explore Grupo Oscar Calçados's tech stack below.

  • Looker
    Analytics
  • Canva
    Audio, Video, Graphics
  • Lucide
    Font Scripts
  • Next.js
    Javascript Frameworks
  • HubSpot
    Marketing Automation
  • Linx Impulse
    Retargeting
  • Animate.css
    UI Frameworks
  • Google Analytics
    Web Analytics

Media & News

Grupo Oscar Calçados's Email Address Formats

Grupo Oscar Calçados uses at least 1 format(s):
Grupo Oscar Calçados Email FormatsExamplePercentage
First@oscarcalcados.com.brJohn@oscarcalcados.com.br
61%
First.Last@oscarcalcados.com.brJohn.Doe@oscarcalcados.com.br
36%
FirstLast@oscarcalcados.com.brJohnDoe@oscarcalcados.com.br
2%
First.Middle@oscarcalcados.com.brJohn.Michael@oscarcalcados.com.br
1%

Frequently Asked Questions

What is Grupo Oscar Calçados's official website and social media links?

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Grupo Oscar Calçados's official website is oscarcalcados.com.br and has social profiles on LinkedIn.

What is Grupo Oscar Calçados's SIC code NAICS code?

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Grupo Oscar Calçados's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does Grupo Oscar Calçados have currently?

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As of July 2026, Grupo Oscar Calçados has approximately 1.2K employees across 4 continents, including South AmericaEuropeAfrica. Key team members include Chief Marketing Officer: R. C.Head Of Marketing: H. A.Head Of Growth: L. S.. Explore Grupo Oscar Calçados's employee directory with LeadIQ.

What industry does Grupo Oscar Calçados belong to?

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Grupo Oscar Calçados operates in the Retail industry.

What technology does Grupo Oscar Calçados use?

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Grupo Oscar Calçados's tech stack includes LookerCanvaLucideNext.jsHubSpotLinx ImpulseAnimate.cssGoogle Analytics.

What is Grupo Oscar Calçados's email format?

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Grupo Oscar Calçados's email format typically follows the pattern of First@oscarcalcados.com.br. Find more Grupo Oscar Calçados email formats with LeadIQ.

When was Grupo Oscar Calçados founded?

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Grupo Oscar Calçados was founded in 1985.
Grupo Oscar Calçados logo

Grupo Oscar Calçados

RetailSão Paulo, Brazil1001-5000 Employees

Grupo OSCAR is a Brazilian retail group headquartered in São José Dos Campos, São Paulo, with 1,001 to 5,000 employees. It operates across multiple brands—Oscar, Jô, Carioca, Gaston and Paquetá—and manages Diadora Brasil, running six e-commerce platforms and more than 180 multi-brand stores across the states of São Paulo, Minas Gerais, Rio Grande do Sul, Santa Catarina and Pernambuco. The group offers a mix of own-brand lines, including Constantino, Done Head, OSC, KULT and M SHUZ, alongside a curated set of partner brands in its stores, and pursues national expansion. Its growth has included strategic acquisitions and partnerships, such as Carioca Calçados in 2021, a joint venture with Aby’s Calçados in Pernambuco, taking over Diadora Brasil operations in 2022, the launch of the Oscar Corporate Venture, and the 2023 acquisition of the Paquetá retail operation. The group's e-commerce portfolio comprises six platforms: oscarcalcados.com.br, lojaspaqueta.com.br, paquetaesportes.com.br, gaston.com.br, diadorabrasil.com.br and donehead.com.br.

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Founded
1985
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Grupo Oscar Calçados's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Grupo Oscar Calçados's revenue is estimated to be in the range of $1M$10M

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