Bancassurance Network Leverage the group’s expansive multichannel distribution (41 mil pontos de venda, brokers and bank branches) to cross-sell a broad insurance portfolio to BB and MAPFRE customers, including bundled policies across life, auto, home and SME segments.

Large Customer Base Tap into a nationwide base of over 30 million customers with targeted lifecycle marketing and digital onboarding to boost conversion, retention, and premium growth across core lines.

ESG Leadership Differentiate with sustainability–driven product options and ESG-aligned risk coverage for corporate clients, using the group’s sustainability integration to win clients prioritizing responsible insurers.

Corporate Partnerships Target large corporate and SME segments through the BB–MAPFRE alliance by offering customized risk management, employee benefits, and group insurance programs via specialized units and regional reach.

Public Policy Inclusion Leverage the stated role in policy influence to pursue government-backed or inclusion-focused insurance initiatives, expanding reach into underserved segments and creating new sales opportunities.