Established Industry Presence Guidance has a long-standing reputation in the IT services and eCommerce space since 1993, serving major retailers like Foot Locker and Johnny Was, indicating strong credibility and a solid client base that can be leveraged for expansion into new verticals.

Recent Acquisition Opportunity The recent acquisition by OneMagnify positions Guidance within a larger digital ecosystem, offering potential cross-selling opportunities to existing clients and access to broader digital transformation and marketing services.

Cybersecurity and Risk Management Guidance is actively developing cybersecurity mitigation and incident response plans, creating a need for advanced security solutions and consulting services, which can be sold to enhance their cybersecurity posture.

Growth and Funding Potential With revenue between 10M and 50M and recent funding of 47M, Guidance has significant growth potential, making it an attractive target for enterprise-scale technology upgrades, cloud infrastructure enhancements, and comprehensive consulting engagements.

Technology and Innovation Focus Guidance’s tech stack includes advanced tools like Oracle, Selenium, and cloud management solutions, presenting opportunities to offer specialized software integrations, system modernization, and innovation-driven digital solutions.