Golf Destination Established as Southwest Michigan’s oldest and largest golf resort with five championship courses, lodging, dining, and event facilities, presenting multiple cross-sell opportunities for accommodation, golf packages, and venue rental to clubs, corporate groups, and families.

Family Owned Owned and operated by the Scott family for over four decades, signaling stability and a personal customer service approach which can be leveraged in relationship-based sales with long-term planning for memberships, lessons, and exclusive member events.

Market Reach Strong regional draw from Midwest, Great Lakes, and Canada with proximity to major hubs like Detroit, Chicago, Grand Rapids, and Lansing, enabling targeted outbound campaigns for corporate retreats, golf tours, and tourism partnerships.

Technology Partner Recent collaboration with Gallus Golf for mobile app tech and marketing solutions suggests openness to technology-driven guest experiences; opportunities exist for digital sponsorships, loyalty programs, and enhanced booking funnels.

Financial Scale Revenue range of $500M–$1B indicates substantial operations; potential upsell of premium hospitality services, event packages, and real estate or golf memberships to enterprise clients and affluent individuals seeking destination experiences.