Growth potential Mid-sized advertising services agency with a revenue range of $10M-$25M and a diverse in-house team indicates room for expansion in client wins, upscaling service offerings, and cross-sell of digital marketing, analytics, and content creation packages.

Digital capabilities Existing tech stack includes Google Ads, Meta Ads Manager, Canva, Figma, Shopify, Google Workspace, Klaviyo, and Sprout Social, suggesting opportunities to upsell advanced paid media optimization, e-commerce enhancements, and data-driven creative testing for clients.

Leadership signal Recent leadership promotion to Senior Vice President signals stability and potential for deeper strategic engagements with clients, making it a favorable time to approach for retained marketing programs and long-term partnerships.

Brand building niche Focus on brand building, placemaking, and digital solutions positions the firm for clients seeking integrated experiences; target PMEs looking to professionalize branding, with emphasis on measurable outcomes and cross-channel campaigns.

Competitive funnel Size and scope place Gunn | Jerkens among mid-to-large peers in a market dominated by big networks; leverage agility and bespoke service models to win mid-market brand work from larger agencies by offering personalized strategies and faster execution.