Gusto Beverage Brand Marketing
Marketing and AdvertisingMassachusetts, United States2-10 Employees
Gusto Beverage Brand Marketing, based in Boston, Massachusetts, is a small advertising services firm founded in 2019 by Crystal Mills and Cherisse Ketchum, veterans of the beer industry with more than two decades of combined experience in event production, marketing, and beverage sales. It partners with higher-end beverage brands to reach their sales and marketing objectives through promotional events. It offers virtual beer tastings for corporate and private clients, designed by Cherisse, who is a Certified Cicerone and beer sommelier, with sessions customized to teach both newcomers and connoisseurs. Cherisse also runs the Lady Buds Books & Brews Social Club, a virtual program that links women in leadership with beers produced under women-led leadership. In any engagement, the firm emphasizes an educational and entertaining experience, whether the team is in the field representing clients or developing a virtual event.