Gusto Collective Employee Directory
Technology, Information and MediaHong Kong Island, Hong Kong51-200 Employees
Gusto Collective operates as a Brand Technology group in Asia, blending storytelling with marketing technology to shape how brands engage customers. It operates at the intersection of Web2 and Web3, focusing on immersive narratives and technology-enabled offerings. The team brings together storytellers, data scientists, and technologists to develop and activate innovations in the marketing landscape. Headquartered on Hong Kong Island, the company maintains offices across Hong Kong, Shanghai, Singapore, Kuala Lumpur, Paris and London. Founded in January 2020 by Aaron Lau, it serves a roster of luxury and premium brands, including Harrods, Canada Goose, Swire Hotels, Estee Lauder Companies, CSL, DFI Retail Group, Tourism Australia and LVMH. In August 2023, Shiseido Travel Retail partnered with Gusto Collective to launch an immersive NARS Travel Retail campaign, illustrating the firm’s engagement in cross-channel experiences.