Food safety authority HACCP Consulting Group specializes in professional food safety consulting since 1994, indicating deep domain expertise and potential for upsell to clients seeking advanced compliance programs, audits, and certification support.

SMB market focus With a small to mid-sized employee base (11-50) and revenue in the 1M–10M range, there is a clear opportunity to position scalable, affordable HACCP and food safety services tailored for growing food businesses and emerging labels.

Regulatory alignment Given the core emphasis on food safety regulations and supplier/customer requirements, target collaborations with manufacturers, distributors, and retailers aiming to strengthen compliance posture and reduce recall risk.

Digital engagement Current tech stack shows reliance on WordPress, analytics, email marketing, and events tooling, suggesting opportunities for cross-sell of digital training portals, ongoing advisory subscriptions, or enhanced audit management platforms.

Market positioning Position alongside established QA and testing leaders by offering flexible consulting packages, leverage reputational theme of reducing foodborne illness to win contracts with quality-focused buyers and certification programs.