Channel Advantage with Deere Leverage Hagie’s Deere heritage and the collaborative STS16 See & Spray integration to access Deere’s extensive dealer network and established customer base. Use this relationship to accelerate penetration among large row crop customers demanding integrated spray hardware and precision agriculture software. Develop joint marketing and sales initiatives with Deere to shorten sales cycles.
Precision Ag Leader Hagie’s emphasis on high clearance and versatile spray capability supports operations across diverse soil and crop heights, appealing to large farms and contractors seeking durable, high-capacity solutions. Position Hagie as the rugged, reliable option for precision spraying that enables timely applications and field access in challenging conditions.
Data Driven Services With a technology stack including Power BI and SQL Server, there is a clear opportunity to offer data driven services such as fleet analytics, spray performance dashboards, maintenance forecasting, and optimization recommendations. Bundle software-enabled insights with hardware sales to boost after‑sales revenue.
Midwest Growth Focus Located in Iowa with a strong Midwest footprint, target expansion to large-scale corn and soybean operations and regional cooperatives that require reliable, high‑capacity sprayers and robust after‑sales support. Develop regional dealer partnerships and localized service programs to improve adoption and retention.
Market Differentiator Deere collaboration and the STS16 See & Spray integration position Hagie as a premium, tech-forward sprayer provider. Leverage this differentiator to win enterprise customers, cross‑sell to Deere customers, and pursue partnerships with ag tech integrators to expand digital offerings and services.