Regional expansion Hakuhodo is expanding its presence in Asia with a focus on emerging markets, presenting opportunities to partner on localized brand campaigns, market entry strategies, and region-specific media planning for multinational clients seeking Asian market traction.

Award-winning creativity With multiple Cannes Lions recognitions and top-tier awards from ADC, One Show, and Clio, Hakuhodo’s creative credibility can be leveraged to win new accounts seeking award-winning storytelling, experiential campaigns, and high-impact branded content.

Integrated capabilities As a core agency in a large group and an integrated advertising and communication firm, Hakuhodo offers end-to-end services from insights driven by Sei-katsu-sha to multi-channel planning, enabling cross-sell opportunities with media, digital tech, and experiential offerings.

Strong digital tech stack Utilizing tools like KARTE, Google Tag Manager, Notion, and DX delivery services indicates robust data capabilities and tech-enabled marketing, creating opportunities to upsell analytics, personalization, and martech modernization for clients.

Global footprint & scale With offices in 17 countries and a substantial overseas workforce, Hakuhodo can target multinational brands seeking consistent regional campaigns, cross-border efficiencies, and global-local media integration.