Insights

Community Partnerships Hardings actively engages in community-driven initiatives such as annual pet food drives in partnership with Milestone Senior Services, signaling a strong local goodwill network and opportunities to collaborate on charitable programs or co-branded promotions that boost store traffic.

Regional Growth With 27 stores across Southwest Michigan and Northern Indiana and a history of new facility expansion (example in Elwood, IL) the company shows a growth mindset and potential for regional supplier relationships, distribution services, and multi-site promo campaigns.

Digital Footprint A tech stack featuring AWS, Firebase, WooCommerce, Mailchimp, Stripe and Marketing platforms indicates readiness for ecommerce, loyalty programs, and data-driven marketing, presenting opportunities to upsell B2B tech services, digital catalog enhancements, or targeted regional campaigns.

Sustainable Growth Past investments in organic farmland and packhouse upgrades reflect a commitment to product quality and sustainability, suggesting potential partnerships in organic supply, farm-to-store programs, and certified sustainable sourcing initiatives.

Financial Scale Revenue in the $50M-$100M range and a workforce typical of regional grocers position Hardings as a mid-market customer for logistics, store equipment, merchandising solutions, and private-label or mutual-benefit supplier arrangements across multiple locations.

Similar companies to Hardings Friendly Markets

Hardings Friendly Markets Tech Stack

Hardings Friendly Markets uses 8 technology products and services including UserWay, Amazon Web Services, Firebase, and more. Explore Hardings Friendly Markets's tech stack below.

Hardings Friendly Markets's Email Address Formats

Hardings Friendly Markets uses at least 4 email formats:
Hardings Friendly Markets Email FormatsExamplePercentage
FLast@hardings.comJDoe@hardings.com
55%
First.Last@hardings.comJohn.Doe@hardings.com
35%
F.Last@hardings.comJ.Doe@hardings.com
8%
FirLast@hardings.comJohDoe@hardings.com
2%

Frequently Asked Questions

What is Hardings Friendly Markets's phone number?

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You can contact Hardings Friendly Markets's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Hardings Friendly Markets's official website and social media links?

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Hardings Friendly Markets's official website is hardings.com and has social profiles on LinkedIn.

How much revenue does Hardings Friendly Markets generate?

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As of October 2026, Hardings Friendly Markets's annual revenue is estimated to be $50M - $100M.

What is Hardings Friendly Markets's SIC code and NAICS code?

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Hardings Friendly Markets's SIC code is 5141 - Groceries, General Line and NAICS code is 722 - Food Services and Drinking Places.

How many employees does Hardings Friendly Markets have currently?

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As of October 2026, Hardings Friendly Markets has approximately 312 employees across 2 continents, including North America and Asia. Key team members include Chief Executive Officer: J. B., Chief Technology Officer: B. V. and President: J. H. Explore Hardings Friendly Markets's employee directory with LeadIQ.

What industry does Hardings Friendly Markets belong to?

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Hardings Friendly Markets operates in the Food and Beverage Services industry.

What technology does Hardings Friendly Markets use?

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Hardings Friendly Markets's tech stack includes UserWay, Amazon Web Services, Firebase, Simpli.fi, WooCommerce, Mailchimp, Microsoft 365 and Stripe.

What is Hardings Friendly Markets's email format?

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Hardings Friendly Markets's email format typically follows the pattern of FLast@hardings.com. Find more Hardings Friendly Markets email formats with LeadIQ.

When was Hardings Friendly Markets founded?

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Hardings Friendly Markets was founded in 1944.
Hardings Friendly Markets logo

Hardings Friendly Markets

Food and Beverage ServicesMichigan, United States201-500 Employees

Hardings Friendly Markets is a locally owned independent grocery chain with 27 stores serving southwestern Michigan and northern Indiana. The company is based in Plainwell, Michigan, and operates as a mid-sized regional grocer focused on providing regular household essentials to its service communities.

It sits within the food and beverage services industry as a neighborhood-focused retailer that offers convenient access to everyday goods. Its customer base comprises residents in its market area, and the business aims to meet daily shopping needs while supporting local programs. In 2026, the company partnered with Milestone Senior Services to support a pet food drive at Harding's Market stores in Portage and Kalamazoo, Michigan.

Section iconCompany Overview

Phone number
SIC Code
5141 - Groceries, General Line
NAICS Code
722 - Food Services and Drinking Places
Founded
1944
Employees
201-500

Section iconFunding & Financials

  • $50M - $100M

    Hardings Friendly Markets's revenue is estimated to be in the range of $50M - $100M

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