Strategic Upsell Harmonya serves large CPG and retail brands with a UPC level product intelligence platform. Target expansion to current customers like PepsiCo, Mondelez, Coca-Cola, Unilever, and UNFI with higher tier modules (Demand, Consumer, Attribute Intelligence) to drive deeper category growth initiatives and broaden footprint across product lines.

Data Excellence Leverage Harmonya's enrichment foundation and UPC level taxonomy to offer enhanced data quality services, enabling tighter vendor contracts, improved assortment decisions, and stronger retailer storytelling that aligns with procurement and category management teams seeking reliable, trusted data.

AI Driven Growth Capitalize on the company’s investment in proprietary generative AI to surface actionable product attributes and growth opportunities. Position as a differentiator for clients chasing untapped market potential and faster time-to-insight in launch planning and reformulation projects.

Expansion Momentum Recent investments from W23 Global and dunnhumby Ventures signal strong growth and validation. Pitch co-sell or joint go-to-market motions with investors’ networks and leverage funding momentum to accelerate pilots with mid-to-large brand owners seeking rapid AI-enabled insights.

Ops & Efficiency Highlight the platform’s demonstrated cost and efficiency benefits, such as saving millions in vendor contracts and uncovering hundreds to thousands of missing items for major clients. Target procurement and supply chain optimization teams who value data harmonization and scalable attribute management.