Strategic brands Harmonya already serves major CPG and retailer brands such as PepsiCo, Mondelez, Coca-Cola, Unilever, and UNFI, indicating strong enterprise potential and a foothold with category leaders that can be leveraged to upsell broader Intelligence Modules and data enrichment capabilities.

Expansion momentum Recent investments from W23 Global and dunnhumby Ventures in 2025 signal fresh funding and validation, creating a favorable environment for scaled pilots, extended deployments, and accelerated product development conversations with prospective customers.

Powered AI capabilities Harmonya’s focus on proprietary generative AI for dynamically surfacing product attributes positions it to differentiate in product optimization, formulation prioritization, and trend-based assortment decisions—opportunities to pitch advanced analytics as a premium offering.

Proven ROI cases Notable use cases include discovering hundreds of millions in growth potential (e.g., $1.2B in untapped market potential for RTD coffee, $300M+ protein growth opportunities) and efficiency gains (vendor contract savings), which can be leveraged in sales decks to illustrate measurable value.

Data quality as lever Attributes intelligence and UPC-level data enrichment have delivered tangible coverage improvements and item harmonization outcomes for large clients, creating an easy entry point for prospects seeking operational improvements and faster time-to-value.