Market Expansion Harry & David’s ongoing brick-and-mortar openings in Tysons, Huntington, and other markets create new direct-to-consumer and B2B gifting opportunities. Target corporate gifting programs, specialty retailers, and tasting events to convert foot traffic into gift orders and subscriptions, leveraging pop-up and flagship experiences.

Plant-Based Partnerships With vegan charcuterie launch and Boarderie partnership, there’s demand for plant-based, premium gift assortments. Potential opportunities with hotels, event caterers, and retailers seeking premium vegan and artisanal bundles; cross-sell Royal Riviera Pear Cider, Moose Munch, and Wolferman’s Bakery in gift baskets.

Corporate Gifting As part of 1-800-FLOWERS.COM, there is existing cross-brand reach for corporate gifting programs. Build targeted outreach to HR and procurement teams for executive gifts, year-end rewards, and seasonal campaigns; offer tiered gift baskets, seasonal assortments, and customization options.

Local Sourcing Owns 20 orchards in Rogue Valley, long-standing agricultural heritage, favorable climate; highlight sustainability, freshness, and local sourcing as differentiators for sustainability-minded clients and regional retailers; create regionally themed gift boxes to optimize shipping efficiency.

Data-Driven Growth Utilize tech stack for enhanced eCommerce analytics, warehouse management, and project workflows to tailor campaigns, optimize inventory, and personalize offers; implement segmentation, lifetime value modeling, and A/B testing to improve gift basket performance and subscription retention.