Expansion Potential With Los Angeles and Dallas showrooms and nationwide brand representation, Hasson Costa can scale wholesale reach by expanding into additional markets, adding showroom partnerships, and pursuing strategic alliances to access more retailers.

Tech Modernization Current use of Squarespace Commerce and standard office tools suggests an opportunity to upgrade to a wholesale friendly platform, automate line sheets and orders, and provide a secure online portal for brand partners and buyers.

Operational Efficiency A lean team of 11-50 employees can gain efficiency by adopting CRM and order management systems to streamline onboarding, inventory visibility, and cross market communication between LA and Dallas.

Data Driven Marketing Active engagement with Google Search Console indicates appetite for optimization; offer advanced analytics, SEO improvements, and performance dashboards to attract more buyers and improve showroom conversions.

Longevity Advantage Founded in 1992 with deep industry connections, Hasson Costa's longevity is a strong asset for exclusive brand lines and premium buyer services; a formal partner program could attract new brands and retailers.