Havas Play 🇫🇷

Advertising ServicesÎle-de-france, France201-500 Employees

Havas Play operates within the advertising services landscape, helping brands establish a meaningful presence in the everyday lives of consumers. It emphasizes culturally attuned relevance by weaving stories, content, and experiences into audiences' passions. By integrating into moments that matter, it aims to foster genuine connections and sustained engagement with brands.

Based in Puteaux, Île-de-France, France, the agency sits within the Havas Group as a mid-sized practice focused on culture-driven activation. A notable development is the 2026 majority acquisition of Archrival, a U.S.-based youth culture and experiential activation agency, intended to broaden its ability to help brands earn relevance through culture, fandom, and participation.

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