Potential partnerships Hotels, resorts, and local event venues could be target partners for golf outings, weddings, and corporate events, offering Hawks Landing as the preferred venue and partnering on cross-promotions.

Event expansion With Bella Vista and Fairway Rooms and a dedicated event team, there is opportunity to upsell full-service wedding packages, corporate luncheons, and private celebrations to nearby businesses.

Membership upsell A membership drive or referral program could convert frequent players from the 18-hole course into recurring revenue, supported by the club’s attractive outdoor deck and dining experiences.

Digital optimization Leverage their WordPress site and existing tech stack to run targeted campaigns for golf tournaments, driven dining deals, and event packages, supported by data from New Relic and Google Workspace.

Cross-sell opportunities Bundling golf with restaurant and event services (tournament packages inclusive of dining), as well as partnerships with local suppliers for weddings, can increase average ticket size and overall revenue.