Public health partnerships Leverage Health Action Alliance’s strong coalition with major public health funders and corporate partners (Ad Council, CDC Foundation, Robert Wood Johnson Foundation, Milken Institute) to offer joint sponsorship, research, or program development services that align with workforce health initiatives.

Workplace health playbooks Target HR and benefits leaders with the alliance’s Workplace Mental Health Playbook and vaccine/readiness tools, positioning add-on solutions such as digital training, employee assistance resources, and tailored health resilience programs.

HIV and chronic disease focus Capitalize on ongoing initiatives like U.S. Business Action to End HIV and broader chronic disease prevention campaigns to offer disease prevention programs, workplace wellness analytics, and policy guidance for employers aiming to improve health outcomes and compliance.

Research-led selling Use the organization’s research insights and data-driven decision support as a value proposition to sell health analytics, benchmarking dashboards, and strategic advisory services that help businesses measure impact on employee health and productivity.

Strategic collaborations Position as a partner for scale by engaging potential clients in collaborative events and coalition-building opportunities, offering sponsorship, speaking engagements, or co-created programs that expand their influence in health and wellbeing initiatives.