Insights

Growing User Base HealthPocket's focus on providing transparent and unbiased health insurance comparison suggests a steady increase in online consumer engagement, creating opportunities to upsell premium features or partnerships with insurance providers seeking visibility.

Niche Specialization As a specialized platform offering in-depth research on Obamacare, Medicare, and short-term health plans, HealthPocket presents an opportunity to develop targeted marketing solutions or integrations for insurance companies wanting to reach health-conscious, informed consumers.

Data-Driven Insights Leveraging HealthPocket's extensive use of public and private data sources opens potential for collaboration in data analytics services, B2B lead generation, or tailored health insurance product offerings with other healthcare organizations.

Limited Revenue Model With current revenue below 1 million dollars, there is significant potential for revenue expansion through new monetization strategies such as premium listings for insurers, sponsored content, or value-added services targeting consumers and healthcare providers.

Tech Stack Advantage Utilizing advanced tracking and analytics tools like Google Analytics and Tag Manager indicates a technology-driven approach, providing opportunities to offer white-label solutions, customized tracking services, or technology partnerships to enhance digital marketing effectiveness.

HealthPocket, Inc. Tech Stack

HealthPocket, Inc. uses 8 technology products and services including Google Conversion Tracking, Quantcast Measure, Curalate, and more. Explore HealthPocket, Inc.'s tech stack below.

Google Conversion Tracking

Advertising Networks

Quantcast Measure

Analytics

Curalate

Analytics

jQuery

Javascript Libraries

reCAPTCHA

Security

Quantcast

System Analytics & Monitoring

Google Tag Manager

Tag Management

Google Analytics

Web Analytics

HealthPocket, Inc. Email Formats	Example	Percentage
First.Last@healthpocket.com	John.Doe@healthpocket.com	50%
First.Last@healthpocket.com	John.Doe@healthpocket.com	50%

HealthPocket, Inc. Email Formats

Example

Percentage

First.Last@healthpocket.com

John.Doe@healthpocket.com

50%

First.Last@healthpocket.com

John.Doe@healthpocket.com

50%

Frequently Asked Questions

What is HealthPocket, Inc.'s phone number?

You can contact HealthPocket, Inc.'s main corporate office by phone at

+1-650-210-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is HealthPocket, Inc.'s official website and social media links?

HealthPocket, Inc.'s official website is healthpocket.com and has social profiles on LinkedIn Crunchbase.

What is HealthPocket, Inc.'s SIC code NAICS code?

HealthPocket, Inc.'s SIC code is 6411 - Insurance Agents, Brokers, and Service NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does HealthPocket, Inc. have currently?

As of December 2025, HealthPocket, Inc. has approximately 11 employees across 2 continents, including North AmericaAsia. Key team members include Head Of Consumer Advocacy: P. B.Head Of Product: D. S.Head Of Legal Affairs: S. T.. Explore HealthPocket, Inc.'s employee directory with LeadIQ.

What industry does HealthPocket, Inc. belong to?

HealthPocket, Inc. operates in the Technology, Information and Internet industry.

What technology does HealthPocket, Inc. use?

HealthPocket, Inc.'s tech stack includes Google Conversion TrackingQuantcast MeasureCuralatejQueryreCAPTCHAQuantcastGoogle Tag ManagerGoogle Analytics.

What is HealthPocket, Inc.'s email format?

HealthPocket, Inc.'s email format typically follows the pattern of First.Last@healthpocket.com. Find more HealthPocket, Inc. email formats with LeadIQ.

How much funding has HealthPocket, Inc. raised to date?

As of December 2025, HealthPocket, Inc. has raised $2M in funding. The last funding round occurred on Aug 22, 2012 for $2M.

When was HealthPocket, Inc. founded?

HealthPocket, Inc. was founded in 2012.

HealthPocket, Inc.

Q: What is HealthPocket, Inc.'s official website and social media links?

HealthPocket, Inc.'s official website is healthpocket.com. HealthPocket, Inc. has social profiles on LinkedIn.

Q: How many employees does HealthPocket, Inc. have currently?

HealthPocket, Inc. has approximately 11 employees.

Technology, Information and InternetCalifornia, United States11-50 Employees

Company Description 
Founded in 2012 by Bruce Telkamp and Sheldon Wang, the team that innovated the first online health insurance application, HealthPocket brings decades of experience to the health insurance marketplace. We leverage data from numerous public and private resources so consumers can compare numerous health plans available in one easy step. HealthPocket provides valuable research about Obamacare, Short-Term Health Insurance, Medicare and other types of health insurance available, giving the most transparent search experience on the web. HealthPocket.com is neither a broker nor an insurance company and is committed to providing unbiased information to help consumers make more informed insurance decisions. 
HealthPocket helps you to:

Find the highest quality and lowest priced health insurance in your area
Save on your out-of-pocket costs for healthcare
Get answers to your questions about health insurance

HealthPocket is independently managed and a wholly owned subsidiary of Health Insurance Innovations (NASDAQ: HIIQ).

Insights

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