Insights

Strategic Partnerships Heart & Soil has active collaborations with United Grid League and a recent Heart & Soil Community initiative, signaling openness to B2B partnerships. Sales opportunities include wholesale supply of supplements to sports teams, fitness studios, and premium retailers, along with white label or co branded programs with athletic organizations.

Subscription Growth The combination of a collagen heavy product line and a community platform creates a clear path for memberships and recurring revenue. Focus areas include tiered memberships, subscription bundles, and exclusive product drops designed to convert one time buyers into long term subscribers.

Data Driven Growth The company operates a robust marketing tech stack including analytics, Klaviyo, and Typeform, enabling data driven customer acquisition and retention. A sales driven approach could offer data driven onboarding, lifecycle campaigns, and cross sell strategies to maximize customer lifetime value and deepen engagement with the Heart & Soil brand.

National Expansion With a compelling ancestral health narrative, Heart & Soil is well positioned for national expansion into premium wellness retailers and online marketplaces. Opportunities exist to establish regional distribution deals, partner with gyms and studios across key markets, and run co marketing campaigns that align with lifestyle brands focused on natural nutrition.

Private Label Potential The product roadmap shows ongoing expansion beyond collagen, creating room for private label manufacturing or co development with fitness brands, farming partners, or corporate wellness programs seeking turnkey supplement solutions.

Heart & Soil Tech Stack

Heart & Soil uses 8 technology products and services including Snowplow, html5media, jsDelivr, and more. Explore Heart & Soil's tech stack below.

  • Snowplow
    Analytics
  • html5media
    Audio, Video, Graphics
  • jsDelivr
    Content Delivery Network
  • MySQL
    Database
  • Asana
    Issue Trackers
  • Postscript
    Marketing Automation
  • Typeform
    Online Form Builders
  • Klaviyo Forms
    Online Form Builders

Heart & Soil's Email Address Formats

Heart & Soil uses at least 1 format(s):
Heart & Soil Email FormatsExamplePercentage
First@heartandsoil.coJohn@heartandsoil.co
77%
First.Last@heartandsoil.coJohn.Doe@heartandsoil.co
23%

Frequently Asked Questions

Where is Heart & Soil's headquarters located?

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Heart & Soil's main headquarters is located at Austin, Texas United States. The company has employees across 3 continents, including North AmericaAfricaAsia.

What is Heart & Soil's official website and social media links?

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Heart & Soil's official website is heartandsoil.co and has social profiles on LinkedIn.

What is Heart & Soil's NAICS code?

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Heart & Soil's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Heart & Soil have currently?

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As of June 2026, Heart & Soil has approximately 34 employees across 3 continents, including North AmericaAfricaAsia. Key team members include Chief Executive Officer: B.Head Of Influencer Marketing: N. O.Founder And Chief Executive Officer: A. Z.. Explore Heart & Soil's employee directory with LeadIQ.

What industry does Heart & Soil belong to?

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Heart & Soil operates in the Wellness and Fitness Services industry.

What technology does Heart & Soil use?

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Heart & Soil's tech stack includes Snowplowhtml5mediajsDelivrMySQLAsanaPostscriptTypeformKlaviyo Forms.

What is Heart & Soil's email format?

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Heart & Soil's email format typically follows the pattern of First@heartandsoil.co. Find more Heart & Soil email formats with LeadIQ.

When was Heart & Soil founded?

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Heart & Soil was founded in 2020.

Heart & Soil

Wellness and Fitness ServicesTexas, United States11-50 Employees

Heart & Soil is a wellness and fitness services company based in Austin, Texas. It articulates a philosophy that emphasizes health linked to ancestral practices and expresses concern about contemporary dietary patterns and the processed-food system. The firm develops and offers dietary supplements, with Heart & Soil Supplements, LLC among its entities, including products such as Joint Strength & Repair. In December 2023, it launched the Heart & Soil Community. In September 2024, United Grid League announced a partnership with Heart & Soil Supplements, LLC. The organization operates with a relatively small team.

Section iconCompany Overview

Headquarters
Austin, Texas United States
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2020
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Heart & Soil's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Heart & Soil's revenue is estimated to be in the range of $25M$50M

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