Territory Growth The acquisition of Hector Turf by Wesco Turf created a broader footprint and two branded platforms to serve Florida and Caribbean markets. This enables cross selling of irrigation and landscape equipment to golf courses, municipalities, resorts, and independent dealers, increasing share of wallet across the combined customer base.

Core Markets The company serves golf courses, municipalities, parks, schools, and sports fields, presenting a strong base for recurring revenue through parts, maintenance, and service contracts. Focused upsell of parts, consumables, and extended warranties across major brands can stabilize long term cash flow.

Regional Expansion Territory includes SE Florida from Vero Beach to Key West and extends to the Caribbean across Bahamas Puerto Rico Dominican Republic and other islands. Opportunities exist to expand localized parts inventories and field service for faster support and regional procurement programs.

Aftermarket Potential Significant revenue potential exists in aftermarket parts and maintenance for leading brands such as Toro Club Car Ventrac Bernhard Foley Salsco and Harper. Introduce maintenance packages and proactive service agreements to drive recurring revenue and higher lifetime value per customer.

Digital Enablement The existing tech stack supports online presence and analytics, providing a gateway to enhanced procurement experiences. Opportunities include upgrading digital catalogs and e commerce integration plus financing or warranty options to accelerate larger orders from golf courses municipalities and schools.