Insights

Expanding Meal Solutions HelloFresh is shifting from a traditional meal kit provider to a comprehensive food solutions group, creating opportunities to cross-sell new product lines such as cookbooks, themed dinner kits, and exclusive recipe collaborations targeting health-conscious and culinary enthusiast segments.

Strategic Partnerships Collaborations with media outlets like Betches Media and Salty Days Media indicate potential to engage niche market audiences through branded content, personalized meal experiences, and targeted marketing campaigns, driving higher customer engagement and loyalty.

Growth in Food Innovation Recent launches, including a cookbook and themed dinner edits, showcase HelloFresh's appetite for innovative food products, opening doors for B2B sales of culinary content, kitchen appliances, and branded merchandise to retailers and culinary brands seeking to align with trending food culture.

Customer Engagement Opportunities With a global customer base of 7.5 million active users and ongoing content partnerships, there’s a significant opportunity to upsell premium subscriptions, exclusive recipes, and personalized meal plans through targeted outreach to existing high-value customers.

Market and Investor Dynamics The ongoing securities investigations and fluctuating stock valuations suggest a need for targeted corporate communications and investor-focused services, presenting prospects for financial advisory, investor relations solutions, or strategic partnership opportunities to support stabilization and growth efforts.

HelloFresh Tech Stack

HelloFresh uses 8 technology products and services including MSCI, Comscore, Medium, and more. Explore HelloFresh's tech stack below.

  • MSCI
    Accounting And Finance
  • Comscore
    Analytics
  • Medium
    Blogs
  • Headspace
    Health Platform
  • karriere.at
    Job Board Software
  • Wunderkind
    Marketing Automation
  • PowerShell
    Security
  • Canada Post
    Transportation And Fleet Management

Media & News

HelloFresh's Email Address Formats

HelloFresh uses at least 1 format(s):
HelloFresh Email FormatsExamplePercentage
First.Last@hellofresh.comJohn.Doe@hellofresh.com
75%
FirstLast@hellofresh.comJohnDoe@hellofresh.com
13%
FirstL@hellofresh.comJohnD@hellofresh.com
8%
Last@hellofresh.comDoe@hellofresh.com
4%

Frequently Asked Questions

Where is HelloFresh's headquarters located?

Minus sign iconPlus sign icon
HelloFresh's main headquarters is located at 89 Prinzenstraße Berlin Kreuzberg, Berlin 10969 Germany. The company has employees across 6 continents, including EuropeNorth AmericaOceania.

What is HelloFresh's phone number?

Minus sign iconPlus sign icon
You can contact HelloFresh's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is HelloFresh's stock symbol?

Minus sign iconPlus sign icon
HelloFresh is a publicly traded company; the company's stock symbol is HLFFF.

What is HelloFresh's official website and social media links?

Minus sign iconPlus sign icon
HelloFresh's official website is hellofresh.com and has social profiles on LinkedInCrunchbase.

How much revenue does HelloFresh generate?

Minus sign iconPlus sign icon
As of February 2026, HelloFresh's annual revenue is estimated to be $5B.

What is HelloFresh's SIC code NAICS code?

Minus sign iconPlus sign icon
HelloFresh's SIC code is 5411 - Grocery Stores NAICS code is 81 - Other Services (except Public Administration).

How many employees does HelloFresh have currently?

Minus sign iconPlus sign icon
As of February 2026, HelloFresh has approximately 17K employees across 6 continents, including EuropeNorth AmericaOceania. Key team members include Ceo And Founder: D. S. R.Ceo Northern Europe: P. W.Ceo, Canada: I. B.. Explore HelloFresh's employee directory with LeadIQ.

What industry does HelloFresh belong to?

Minus sign iconPlus sign icon
HelloFresh operates in the Consumer Services industry.

What technology does HelloFresh use?

Minus sign iconPlus sign icon
HelloFresh's tech stack includes MSCIComscoreMediumHeadspacekarriere.atWunderkindPowerShellCanada Post.

What is HelloFresh's email format?

Minus sign iconPlus sign icon
HelloFresh's email format typically follows the pattern of First.Last@hellofresh.com. Find more HelloFresh email formats with LeadIQ.

How much funding has HelloFresh raised to date?

Minus sign iconPlus sign icon
As of February 2026, HelloFresh has raised $88M in funding. The last funding round occurred on Dec 20, 2016 for $88M.

When was HelloFresh founded?

Minus sign iconPlus sign icon
HelloFresh was founded in 2011.

HelloFresh

Consumer ServicesBerlin, Germany10001+ Employees

HelloFresh is on a mission to change the way people eat, forever!

From our 2011 founding in Europe’s vibrant tech hub Berlin, we’re evolving from the world’s leading meal kit company to the world's leading food solutions group. We delivered 243.3 million meals and reached 7.5 million active customers around the world in Q3 2022. 

HelloFresh Group consists of six brands that provide customers with high quality food and recipes for different meal occasions. Every ingredient needed for our meals are carefully planned, responsibly sourced and delivered to your door when it’s most convenient for you. Only HelloFresh gives you the tools to achieve something delicious every day.

Making a meal a delicious achievement - not just fuel for your day - takes a lot of work and smart people. From Designers and Copywriters to Data Scientists and DevOps Engineers, to potato farmers, pasta makers and the people who ensure every box is perfectly packed for every customer, we’re collectively disrupting the food supply chain and the multi-trillion-dollar food tech industry.

Our more than 21,000 high-performing and ambitious employees across the globe from New York to Berlin, London to Sydney and Toronto to Milan enjoy a number of benefits including flexible working arrangements, discounts on our boxes, health and well-being and learning and development programs.

We’re always looking for quality ingredients to perfect our recipe, so join us now!  https://www.hellofresh.com/careers/locations

Section iconCompany Overview

Headquarters
89 Prinzenstraße Berlin Kreuzberg, Berlin 10969 Germany
Phone number
SIC Code
5411 - Grocery Stores
Stock Symbol
HLFFF
NAICS Code
81 - Other Services (except Public Administration)
Founded
2011
Employees
10001+

Section iconFunding & Financials

  • $88M

    HelloFresh has raised a total of $88M of funding over 6 rounds. Their latest funding round was raised on Dec 20, 2016 in the amount of $88M.

  • $10B

    HelloFresh's revenue is estimated to be in the range of $10B

Section iconFunding & Financials

  • $88M

    HelloFresh has raised a total of $88M of funding over 6 rounds. Their latest funding round was raised on Dec 20, 2016 in the amount of $88M.

  • $10B

    HelloFresh's revenue is estimated to be in the range of $10B

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.