Sustainability leverage Helsinki Partners focuses on sustainable growth and green transitions, including smart energy, circular economy, and a major milestone with closing a coal-fired plant. This creates cross-sell potential with climate tech, green infrastructure, and ESG-focused corporate clients seeking global city alliances.

AI and tech demand The company highlights ICT with emphasis on artificial intelligence, cyber security, quantum tech, fintech and edtech. Target opportunities include technology firms seeking Helsinki as a regional hub, R&D centers, and talent pipelines leveraging public–private collaboration.

Investment and markets As a city marketing, investment and talent-attraction firm owned by Helsinki, they offer tailor-made services free for foreign companies, positioning them as a gateway to investment opportunities, location scouting, and event hosting for international firms.

Strategic partnerships Recent collaborations with Mitsubishi Estate and regional development groups suggest opportunities to co-create regenerative urban projects and multi-market marketing programs, ideal for firms in real estate, mobility, and smart city initiatives.

Travel and events Initiatives like dog-friendly tourism and international design competitions indicate a knack for driving event tourism and experiential marketing, enabling partnerships with travel, events organizers, and cultural institutions to attract congresses and delegations.