Multilingual Outreach Leverage the district’s multilingual base (46 languages) to offer translated family communications, multilingual parent portals, and translation services that improve engagement, accessibility, and information access for all families.

Extracurricular Engagement Capitalize on active cheer and other extracurriculars by offering event management, fundraising platforms, sponsorship opportunities, and performance analytics to streamline operations and boost program funding.

Digital Marketing Modernization Build on Herricks’ existing Adobe Experience Cloud and Google stack with CMS optimization, web analytics, accessibility audits, and marketing automation to enhance district branding and outreach to students and families.

College Readiness Support Support college readiness with integrated college/career planning tools, scholarship management, data dashboards for tracking outcomes, and professional development focused on sustaining high academic achievement and college admissions success.

IT Modernization Propose IT modernization strategies including cybersecurity, cloud hosting, and legacy system upgrades (e.g., migrating from Adobe ColdFusion) to improve reliability, security, and operational efficiency for the district.