HICONSUMPTION
Media ProductionCalifornia, United States2-10 Employees
HiConsumption is a bootstrapped, independent media brand based in Los Angeles, California, that focuses on gear across a broad range of interests. Its coverage seeks out notable gear—from everyday carry essentials and electric bikes to waterproof boots, whiskey, architecture, and automobiles—by exploring diverse sources to identify noteworthy gear. Its audience includes gear enthusiasts and curious consumers who rely on curated recommendations and insights to navigate a crowded product landscape. Within the media production industry, HiConsumption positions itself as a lean, independent outlet that collaborates with like-minded brands, evidenced by partnerships with Zeal Optics and Iron & Resin.