Strategic Growth Hiebing operates as a mid-sized, employee-owned agency with a diverse client roster across energy, hospitality, quick-service, consumer brands and state tourism. This breadth suggests opportunities to cross-sell integrated marketing services and data-driven campaigns to existing clients while expanding into adjacent sectors they already serve.

Data Driven With a tech stack including Snowflake, Storyblok, Smartsheet and analytics tools, Hiebing emphasizes measurable outcomes. This positions them well for clients prioritizing attribution, performance marketing, and marketing ops outsourcing, creating opportunities to offer advanced analytics, dashboards, and propensities modeling.

Brand to Revenue The Possible and The Provable framework signals a dual focus on creative ideation and data-backed validation. This can be marketed to brands seeking end-to-end brand development tied to tangible business results, ideal for RFPs from growth-focused firms and incumbents pursuing brand refreshes with measurable impact.

Financial Scale Revenue in the $100M–$250M range, combined with 51–200 employees and 100% employee ownership, indicates a stable, mid-market agency capable of handling larger campaigns while maintaining agile culture. Target larger to mid-size brands looking for integrated, owner-driven partnerships and consistent governance.

Recent Collaborations Recent partnerships with Wisconsin Lottery, Travel Wisconsin and Creative Marketing Resources point to strengths in state/lottery, travel/tourism and joint campaigns. These alliances suggest opportunities to propose multi-channel, risk-managed campaigns and sponsorship-driven programs to similar public-sector, tourism, or entertainment clients.