Insights

Strategic Acquisition High Gear Media is part of Internet Brands Automotive division, signaling access to cross-promotional opportunities, bundled advertising packages, and potential upsell to a broader automotive network with established advertisers and partners.

Scale and Reach Within Internet Brands, the Automotive network attracts over 35 million unique monthly visitors, offering substantial audience reach for car research, reviews, and green car content through TheCarConnection, MotorAuthority, and GreenCarReports.

Monetization Stack Tech stack includes Google/Bing Ads, Salesforce, Dynamics, WordPress, and analytics/ad tech tools, enabling targeted advertising, lead capture, CRM integration, and streamlined sales cycles for automotive advertisers.

Audience Segments Content focuses on car buyers across research, luxury/performance, and green technologies, presenting multiple high-interest verticals for advertisers (general buyers, enthusiasts, eco-conscious shoppers).

Revenue Potential Reported revenue range and modest funding suggest opportunities for digital ad sales, performance marketing, sponsored content, and partnerships with OEMs and aftermarket brands seeking scale in automotive verticals.

Similar companies to High Gear Media (Acquired by Internet Brands)

High Gear Media (Acquired by Internet Brands) Tech Stack

High Gear Media (Acquired by Internet Brands) uses 8 technology products and services including Google Ads, Bing Ads, InVision, and more. Explore High Gear Media (Acquired by Internet Brands)'s tech stack below.

High Gear Media (Acquired by Internet Brands)'s Email Address Formats

High Gear Media (Acquired by Internet Brands) uses at least 4 email formats:
High Gear Media (Acquired by Internet Brands) Email FormatsExamplePercentage
First@highgearmedia.comJohn@highgearmedia.com
56%
Last@highgearmedia.comDoe@highgearmedia.com
25%
First.L@highgearmedia.comJohn.D@highgearmedia.com
19%
FLast@internetbrandsauto.comJDoe@internetbrandsauto.com
100%

Frequently Asked Questions

What is High Gear Media (Acquired by Internet Brands)'s phone number?

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You can contact High Gear Media (Acquired by Internet Brands)'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is High Gear Media (Acquired by Internet Brands)'s official website and social media links?

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High Gear Media (Acquired by Internet Brands)'s official website is internetbrandsauto.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does High Gear Media (Acquired by Internet Brands) generate?

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As of September 2026, High Gear Media (Acquired by Internet Brands)'s annual revenue is estimated to be $250M - $500M.

What is High Gear Media (Acquired by Internet Brands)'s NAICS code?

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High Gear Media (Acquired by Internet Brands)'s NAICS code is 5162.

How many employees does High Gear Media (Acquired by Internet Brands) have currently?

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As of September 2026, High Gear Media (Acquired by Internet Brands) has approximately 29 employees across 6 continents, including North America, Europe and Asia. Key team members include Owner: P. W. and Director Marketing: A. V. Explore High Gear Media (Acquired by Internet Brands)'s employee directory with LeadIQ.

What industry does High Gear Media (Acquired by Internet Brands) belong to?

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High Gear Media (Acquired by Internet Brands) operates in the Online Audio and Video Media industry.

What technology does High Gear Media (Acquired by Internet Brands) use?

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High Gear Media (Acquired by Internet Brands)'s tech stack includes Google Ads, Bing Ads, InVision, WordPress, OneTrust, Salesforce, Microsoft Dynamics and Adobe Creative Suite.

What is High Gear Media (Acquired by Internet Brands)'s email format?

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High Gear Media (Acquired by Internet Brands)'s email format typically follows the pattern of First@highgearmedia.com. Find more High Gear Media (Acquired by Internet Brands) email formats with LeadIQ.

How much funding has High Gear Media (Acquired by Internet Brands) raised to date?

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As of September 2026, High Gear Media (Acquired by Internet Brands) has raised $12M in funding. The last funding round occurred on Jul 30, 2009 for $5.5M.

When was High Gear Media (Acquired by Internet Brands) founded?

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High Gear Media (Acquired by Internet Brands) was founded in 2007.
High Gear Media (Acquired by Internet Brands) logo

High Gear Media (Acquired by Internet Brands)

Online Audio and Video MediaCalifornia, United States11-50 Employees

High Gear Media is an online publishing company focused on automotive content and decision-support tools for car buyers, delivering coverage and resources across desktop and mobile platforms. Its portfolio includes TheCarConnection, MotorAuthority, and GreenCarReports, which collectively address general car research, luxury and performance, and green vehicle topics for a broad audience seeking practical information to inform purchasing decisions. Based in El Segundo, California, the firm operates within Internet Brands’ Automotive division, one of the larger automotive networks on the internet. The organization targets individuals in the market for vehicles who benefit from consolidated editorial insights and vehicle comparison resources to simplify the car-buying process. Since its establishment in 2007 and subsequent acquisition by Internet Brands in 2014, High Gear Media has contributed editorial content to major automotive publications and relies on a distributed editorial staff and contributors to produce its coverage.

Section iconCompany Overview

Phone number
NAICS Code
5162
Founded
2007
Employees
11-50

Section iconFunding & Financials

  • $12M

    High Gear Media (Acquired by Internet Brands) has raised a total of $12M of funding over 2 rounds. Their latest funding round was raised on Jul 30, 2009 in the amount of $5.5M as a Series B.

  • $250M - $500M

    High Gear Media (Acquired by Internet Brands)'s revenue is estimated to be in the range of $250M - $500M

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