HighCo Group
Advertising ServicesProvence-Alpes-Côte d'Azur, France51-200 Employees
HighCo Group operates in the Advertising Services sector, providing brands and retailers with end-to-end promotional activation solutions. Its model integrates the design, execution, data processing, and oversight of promotional campaigns, organized into three complementary areas: Retail Agencies, Retail Media, and Retail Activation. The company targets brands and retailers seeking coordinated, data-driven activations to drive consumer engagement at the point of sale, solving the complexity of planning, deploying, and managing promotions across multiple channels. Based in Aix-en-Provence, in the Provence-Alpes-C Côte d’Azur region, HighCo positions itself as a specialist in retail-focused marketing services, helping clients create and manage promotional experiences. The group has a multi-pole structure and emphasizes sustainability in its operations, as indicated by its EcoVadis Gold rating, which signals strong performance in responsible procurement and corporate social responsibility. A recent development notes the group’s ongoing governance and regional expansion, reflecting its continued activity within its core market.
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