What is Highlands State Bank's NAICS code?

Highlands State Bank's NAICS code is 52211 (Commercial Banking).

Insights

Local Community Advantage Highlands State Bank emphasizes a community orientation, quick decisions, and deep local market knowledge. These strengths create sales opportunities to cross-sell tailored SMB loans, mortgages, deposit products, and service packages to Vernon NJ businesses and residents.

Merger Network Opportunity The 2018 merger with Lakeland Bank and Lakeland Bancorp indicates access to a larger network, potential cross-referrals, and bundled product opportunities across the Lakeland ecosystem.

SMB Lending Focus Small business focus evidenced by revenue of 1-10M and moderate employee base; target SMBs for working capital lines, equipment financing, SBA loans, cash management; emphasize speed as differentiator.

Marketing Tech Upsell Tech stack shows basic marketing and analytics tools (Mailchimp, Google Analytics) but limited fintech platforms; propose upsell of CRM, digital onboarding, enhanced analytics, and marketing automation to grow customer acquisition and retention.

Flexible Banking Hours Extended hours including late weekdays and Saturday hours demonstrate accessibility; position for after-hours financial planning sessions, in-branch onboarding, and high-touch relationship management to increase wallet share.

Similar companies to Highlands State Bank

Highlands State Bank Tech Stack

Highlands State Bank uses 8 technology products and services including Mailchimp, ADP Workforce Now, ADP, and more. Explore Highlands State Bank's tech stack below.

Mailchimp
Email
ADP Workforce Now
Human Capital Management
ADP
Human Resource Management System
jQuery
Javascript Libraries
Modernizr
Javascript Libraries
ZURB Foundation
UI Frameworks
Google Analytics
Web Analytics
Adobe Fonts
Web Fonts

Media & News

Highlands State Bank merged with Lakeland Bank on Aug 23rd '18.
The Boards of Directors of Lakeland Bancorp, Inc. (NASDAQ: LBAI) (“Lakeland Bancorp”), the parent company of Lakeland Bank, and Highlands Bancorp, Inc. (OTC Pink: HSBK) (“Highlands Bancorp”), the parent company of Highlands State Bank, announced today that the companies have entered into a definitive Agreement and Plan of Merger (the “Merger Agreement”), pursuant to which Highlands Bancorp will be merged with and into Lakeland Bancorp, with Lakeland Bancorp as the surviving bank holding company, and Highlands State Bank will merge with and into Lakeland Bank, with Lakeland Bank as the surviving bank.
Aug 23, 2018 | globenewswire.com

Highlands State Bank's Email Address Formats

Highlands State Bank uses at least 1 format(s):

Highlands State Bank Email Formats	Example	Percentage
FLast@highlandsstatebank.com	JDoe@highlandsstatebank.com	94%
First.Last@highlandsstatebank.com	John.Doe@highlandsstatebank.com	6%

Frequently Asked Questions

Where is Highlands State Bank's headquarters located?

Highlands State Bank's main headquarters is located at 310 Route 94 Vernon, New Jersey 07462 United States. The company has employees across 1 continents, including North America.

What is Highlands State Bank's phone number?

You can contact Highlands State Bank's main corporate office by phone at

+1-973-764-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Highlands State Bank's official website and social media links?

Highlands State Bank's official website is highlandsstatebank.com and has social profiles on LinkedIn.

What is Highlands State Bank's SIC code NAICS code?

Highlands State Bank's SIC code is 6029 - Commercial Banks, Not Elsewhere Classified NAICS code is 52211 - Commercial Banking.

How many employees does Highlands State Bank have currently?

As of December 2025, Highlands State Bank has approximately 51 employees across 1 continents, including North America. Key team members include Head Teller: G. G.Credit Analyst Ii And Assistant Vice President: J. N.Director: M. H.. Explore Highlands State Bank's employee directory with LeadIQ.

What industry does Highlands State Bank belong to?

Highlands State Bank operates in the Banking industry.

What technology does Highlands State Bank use?

Highlands State Bank's tech stack includes MailchimpADP Workforce NowADPjQueryModernizrZURB FoundationGoogle AnalyticsAdobe Fonts.

What is Highlands State Bank's email format?

Highlands State Bank's email format typically follows the pattern of FLast@highlandsstatebank.com. Find more Highlands State Bank email formats with LeadIQ.

Highlands State Bank

Q: How many employees does Highlands State Bank have currently?

Highlands State Bank has approximately 51 employees.

Q: What technology does Highlands State Bank use?

Highlands State Bank's tech stack includes Google Analytics, Adobe Fonts, Mailchimp, ADP Workforce Now, DreamWeaver.

BankingNew Jersey, United States51-200 Employees

Highlands State Bank was a small, community-focused bank based in Vernon, New Jersey. It offered core personal and business banking services, including checking and savings accounts, mortgages, and both consumer and business loans, leveraging its local familiarity with the needs of nearby residents and businesses. The institution prided itself on rapid decision-making and on delivering convenient service with extended weekday hours and Saturday access. In 2018, Highlands Bancorp merged with Lakeland Bancorp, and Highlands State Bank merged into Lakeland Bank, with Lakeland Bank continuing as the surviving institution. The arrangement placed the former bank within a regional banking network while preserving a local-service approach aimed at meeting the needs of its neighborhood customers.