Insights

Global footprint Highlite serves over 70 countries and has a diversified product portfolio across five brands, indicating ample opportunities to cross-sell and upsell across regions with varying demand for lighting, audio, video, and architectural lighting solutions.

Proactive product cadence Frequent product refreshes and new launches at major trade shows (ISE, PLASA Focus Leeds, Prolight + Sound) suggest opportunities for early adoption campaigns, reseller incentives, and co-marketing with distributors to capitalize on fresh demand.

Architectural leadership The Artecta line and cross-pollination with Bridgelux, Cree, and EldoLED position Highlite strongly in the architectural lighting segment, presenting doors for collaboration with architects, specifiers, and integrators on high-end projects.

Rich technical ecosystem A mature tech stack and ongoing firmware updates for control consoles (Chimp DMX) imply opportunities to upsell control hardware, software licenses, and support packages to advanced users and system integrators.

Industry visibility Regular participation in high-profile industry events and a growing media presence (Spotlight magazine, ISE, Prolight + Sound) enhance brand credibility, enabling targeted outreach to installers, rental houses, and education partners.

Similar companies to Highlite Group

Highlite Group Tech Stack

Highlite Group uses 8 technology products and services including Google Analytics Enhanced eCommerce, Cloudflare CDN, Cloudflare, and more. Explore Highlite Group's tech stack below.

  • Google Analytics Enhanced eCommerce
    Analytics
  • Cloudflare CDN
    Content Delivery Network
  • Cloudflare
    Content Management System
  • Cart Functionality
    E-commerce
  • Underscore.js
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • jQuery Mobile
    Mobile Frameworks
  • Athos Commerce
    Search Engines

Media & News

Highlite Group's Email Address Formats

Highlite Group uses at least 2 format(s):
Highlite Group Email FormatsExamplePercentage
First.Last@highlite.comJohn.Doe@highlite.com
71%
First.MiddleLast@highlite.comJohn.MichaelDoe@highlite.com
15%
First.Middle@highlite.comJohn.Michael@highlite.com
14%
First.Last@highlite.nlJohn.Doe@highlite.nl
93%
First.MiddleLast@highlite.nlJohn.MichaelDoe@highlite.nl
5%
First.L@highlite.nlJohn.D@highlite.nl
2%

Frequently Asked Questions

What is Highlite Group's official website and social media links?

Minus sign iconPlus sign icon
Highlite Group's official website is highlite.com and has social profiles on LinkedIn.

How much revenue does Highlite Group generate?

Minus sign iconPlus sign icon
As of July 2026, Highlite Group's annual revenue is estimated to be $25M - $50M.

What is Highlite Group's NAICS code?

Minus sign iconPlus sign icon
Highlite Group's NAICS code is 3332 - Industrial Machinery Manufacturing.

How many employees does Highlite Group have currently?

Minus sign iconPlus sign icon
As of July 2026, Highlite Group has approximately 83 employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: P. H.Head Of Marketing: K. D. L. H.Sales Director: D. D.. Explore Highlite Group's employee directory with LeadIQ.

What industry does Highlite Group belong to?

Minus sign iconPlus sign icon
Highlite Group operates in the Industrial Machinery Manufacturing industry.

What technology does Highlite Group use?

Minus sign iconPlus sign icon
Highlite Group's tech stack includes Google Analytics Enhanced eCommerceCloudflare CDNCloudflareCart FunctionalityUnderscore.jsjQueryjQuery MobileAthos Commerce.

What is Highlite Group's email format?

Minus sign iconPlus sign icon
Highlite Group's email format typically follows the pattern of First.Last@highlite.com. Find more Highlite Group email formats with LeadIQ.
Highlite Group logo

Highlite Group

Industrial Machinery ManufacturingLimburg, Netherlands51-200 Employees

Highlite Group, also known as Highlite International, is an industrial machinery manufacturer and supplier based in Kerkrade, Netherlands. Founded in the 1990s by Huub and Conny de la Haije, the company has grown from a small initial shipment of show equipment into a global distributor of light and sound products, serving more than 70 countries. The organization employs between 51 and 200 people, with references noting a workforce of over 150. Highlite's offerings are organized into five brands—Showtec, Infinity, DAP Audio, DMT, and Artecta—covering lighting, high-end lighting, audio/control, video technology, and architectonic lighting. It positions itself as a notable European supplier of show equipment with international distribution across its brands.

Section iconCompany Overview

NAICS Code
3332 - Industrial Machinery Manufacturing
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Highlite Group's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Highlite Group's revenue is estimated to be in the range of $25M - $50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.