Client Advocacy Opportunity Position Hillis as a strategic partner for policyholders needing fair and maximized settlements, highlighting opportunities to expand into commercial property claim management services and cross-sell value-added advisory packages to property owners facing complex losses.

Growth and Scale Leverage the firm’s substantial revenue range and mid-sized employee base to target larger commercial clients seeking robust public adjuster support, emphasizing scalable resources, quick recovery timelines, and specialized claim handling capabilities.

Digital and Reach capitalize on their tech stack including Squarespace, Google Ads, and iCIMS to position Hillis as digitally savvy; propose partnerships or co-branded marketing programs to generate qualified leads and streamline onboarding for new commercial clients.

Industry Positioning Differentiate from competitors by underscoring independence from insurance carriers, proven win-rate in settlements, and end-to-end claim management; identify referral networks with property management firms, commercial real estate owners, and insurers seeking trusted third-party adjusters.

Expansion Opportunities Explore services expansion into risk assessment, pre-loss readiness consulting, and rapid recovery solutions; target regions with high property loss activity and align messaging with regulatory environments to drive new business from commercial and residential property owners.