Airport Connectivity Leverage the property’s direct connection to Boston Logan International Airport and complimentary transport to subway and water taxi to target corporate travelers, conference attendees, and onboarding groups who value speed and convenience.

Event Space Advantage Position the hotel as a premier meetings venue with over 30,000 square feet of contiguous function space, two ballrooms, boardrooms, and multiple breakouts to cater to corporate conferences, training sessions, and hybrid events.

Digital Convenience Highlight digital check-in and digital key along with 24-hour guest assistance via text to attract tech-savvy travel managers seeking seamless, contactless experiences for teams and high-profile guests.

Competitive Positioning With a nearby, similarly sized market presence (e.g., Embassy Suites) and Hilton’s broader corporate growth signals, target procurement and RFPs from corporate travel programs, negotiating leverage for preferred vendor partnerships and volume bookings.

Revenue Growth Signals Capitalize on Hilton’s reported revenue growth and profitability trends to approach decision-makers with value-based packages (including meetings, group blocks, and bundled F&B) aimed at driving RevPAR uplift and long-term occupancy post-renovation.