Hispanic Group Employee Directory

Advertising ServicesFlorida, United States11-50 Employees

Hispanic Group is an advertising services firm based in Doral, Florida, founded in 2002 to address the needs of U.S. Hispanics who had been underserved. The organization emphasizes a research-driven approach, analyzing sociocultural changes and the everyday realities of Hispanic communities to inform its understanding of culture. It uses a digital-first strategy to craft brand solutions that accompany consumers throughout the full conversion journey.

The company collaborates with clients to align on objectives and aims to function as an extension of their teams, seeking to understand clients' motivations and challenges. As a mid-sized, minority-owned firm, it emphasizes its role in addressing multicultural and Latin influences in today's market, targeting clients seeking to reach Hispanic audiences.

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