HIT Entertainment Email Format

Entertainment ProvidersUnited States51-200 Employees

HIT Entertainment is a United States–based provider of children’s entertainment that operates as a subsidiary of Mattel, Inc. It pursues both live and digital experiences built around its licensed properties, reflecting a strategy that blends museum collaborations with technology-enabled offerings. A notable collaboration produced a Thomas & Friends exhibit with the Minnesota Children’s Museum, and the company expanded into mobile entertainment with a Thomas & Friends app developed alongside Callaway Digital Arts.

Its client base includes museums, families, and other partners seeking engaging, age-appropriate entertainment for young audiences, delivered through immersive exhibits and app experiences tied to well-known franchises. Within the broader entertainment industry, HIT Entertainment sits in a space that leverages established brands within Mattel’s portfolio to create cross-channel experiences. Based in the United States, the company maintains a mid-sized team and relies on partnerships to extend the reach of its content.

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