Insights

Niche Enthusiasts Capitalize on a highly targeted audience of professional magicians, hobbyists, and collectors by offering exclusive effects, vintage items, and collaboration opportunities with working professionals to boost credibility and repeat purchases.

Global Reach Leverage the international clientele from the online shop to scale cross-border sales, translate product pages, and tailor shipping and payment options to key markets using existing Shopify/WooCommerce infrastructure.

Exclusive Partnerships Highlight and expand collaborations with professional magicians to develop and co-brand exclusive effects, creating premium product lines and higher margin offerings.

Portfolio Expansion Promote the vast catalog of over 10,000 items and vintage/collectible effects as a differentiator to upsell bundles, curated collections, and subscription access to new and rare items.

Accessible Growth Invest in content marketing and demonstrations (video, tutorials, live streams) to convert a small team into a scalable sales engine, driving awareness for new releases, events, and the Funko Pop/Disney+ partnerships.

Similar companies to Hocus Pocus Magic

Hocus Pocus Magic Tech Stack

Hocus Pocus Magic uses 8 technology products and services including WordPress, Shopify, WooCommerce, and more. Explore Hocus Pocus Magic's tech stack below.

Hocus Pocus Magic's Email Address Formats

Hocus Pocus Magic uses at least 1 email format:
Hocus Pocus Magic Email FormatsExamplePercentage
First@hocus-pocus.comJohn@hocus-pocus.com
100%

Frequently Asked Questions

What is Hocus Pocus Magic's phone number?

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You can contact Hocus Pocus Magic's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Hocus Pocus Magic's official website and social media links?

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Hocus Pocus Magic's official website is hocus-pocus.com and has social profiles on LinkedIn.

How much revenue does Hocus Pocus Magic generate?

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As of September 2026, Hocus Pocus Magic's annual revenue is estimated to be <$1M.

What is Hocus Pocus Magic's SIC code and NAICS code?

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Hocus Pocus Magic's SIC code is 5947 - Gift, Novelty, and Souvenir Shops and NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Hocus Pocus Magic have currently?

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As of September 2026, Hocus Pocus Magic has approximately 6 employees across 2 continents, including North America and Europe. Key team members include Magician: D. C. Explore Hocus Pocus Magic's employee directory with LeadIQ.

What industry does Hocus Pocus Magic belong to?

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Hocus Pocus Magic operates in the Entertainment Providers industry.

What technology does Hocus Pocus Magic use?

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Hocus Pocus Magic's tech stack includes WordPress, Shopify, WooCommerce, Google Workspace, Mailgun, PayPal, Stripe and Vimeo.

What is Hocus Pocus Magic's email format?

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Hocus Pocus Magic's email format typically follows the pattern of First@hocus-pocus.com. Find more Hocus Pocus Magic email formats with LeadIQ.

When was Hocus Pocus Magic founded?

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Hocus Pocus Magic was founded in 1976.
Hocus Pocus Magic logo

Hocus Pocus Magic

Entertainment ProvidersCalifornia, United States2-10 Employees

Hocus Pocus Magic is an entertainment provider based in Fresno, California. The company began as a brick-and-mortar shop opened in 1976 by Paul Gross, and it expanded online in 1997 to reach an international audience. It offers a very large catalog of magic items, including a substantial collection of vintage and collectible effects, and it emphasizes personal attention to customers as a core aspect of its culture.
Today the business carries new releases from leading magicians and magic companies and partners with professional magicians to develop exclusive effects for sale, reflecting its ongoing activity in the magic industry. It operates its online shop with an international clientele and remains a small operation focused on supplying magic equipment and supplies. Recent media coverage notes a collaboration launching a Funko Pop line tied to a Disney+ sequel.

Section iconCompany Overview

Phone number
SIC Code
5947 - Gift, Novelty, and Souvenir Shops
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
1976
Employees
2-10

Section iconFunding & Financials

  • <$1M

    Hocus Pocus Magic's revenue is estimated to be in the range of <$1M

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