Insights

Aggressive expansion Home Bargains is accelerating store growth, planning to reach 1,000 UK locations and opening about 50 new stores per year. This presents opportunities to provide localized promotions, supplier onboarding, and distribution partnerships aligned with rapid rollout and new store launches.

Private label potential With a broad discount positioning and existing range of affordable home style products, there is potential to expand or optimize private label offerings to improve margins and supply chain control across growing store footprints.

Logistics growth Recent investments in a new distribution centre and shelving expansion indicate a need for scalable logistics, warehousing optimization, and omnichannel fulfillment solutions to support high-volume, fast-turn inventory across an expanding network.

Geographic diversification Store additions in Northern Europe and specific UK locales like Newcastle-under-Lyme and Derry suggest opportunities for regional supplier segmentation, price-competitive assortment planning, and tailored logistics services to reduce lead times.

Acquisition and partnerships Interest in Denby USA Limited and talks around potential asset investments imply openness to strategic partnerships or acquisitions that could broaden product categories and accelerate market penetration through shared distribution.

Similar companies to Home Bargains

Home Bargains Tech Stack

Home Bargains uses 8 technology products and services including Open Graph, Google Fonts API, UKG, and more. Explore Home Bargains's tech stack below.

  • Open Graph
    Content Management System
  • Google Fonts API
    Font Scripts
  • UKG
    Human Resource Management System
  • Google Maps
    Maps
  • Microsoft Office
    Office Suites
  • Microsoft Windows
    Operating Systems
  • Adobe Acrobat DC
    Rich Text Editors
  • Facebook
    Widgets

Media & News

Home Bargains's Email Address Formats

Home Bargains uses at least 1 format(s):
Home Bargains Email FormatsExamplePercentage
First.Last@homebargains.co.ukJohn.Doe@homebargains.co.uk
68%
FLast@homebargains.co.ukJDoe@homebargains.co.uk
19%
FirstLast@homebargains.co.ukJohnDoe@homebargains.co.uk
9%
First@homebargains.co.ukJohn@homebargains.co.uk
4%

Frequently Asked Questions

What is Home Bargains's official website and social media links?

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Home Bargains's official website is homebargains.co.uk and has social profiles on LinkedIn.

What is Home Bargains's SIC code NAICS code?

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Home Bargains's SIC code is 5961 - Catalog and Mail-Order Houses NAICS code is 44-45 - Retail Trade.

How many employees does Home Bargains have currently?

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As of July 2026, Home Bargains has approximately 8.9K employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: O. I.Chief Executive Officer: O. S.Chief Information Security Officer And Data Protection Officer: A. K.. Explore Home Bargains's employee directory with LeadIQ.

What industry does Home Bargains belong to?

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Home Bargains operates in the Retail industry.

What technology does Home Bargains use?

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Home Bargains's tech stack includes Open GraphGoogle Fonts APIUKGGoogle MapsMicrosoft OfficeMicrosoft WindowsAdobe Acrobat DCFacebook.

What is Home Bargains's email format?

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Home Bargains's email format typically follows the pattern of First.Last@homebargains.co.uk. Find more Home Bargains email formats with LeadIQ.

When was Home Bargains founded?

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Home Bargains was founded in 1976.
Home Bargains logo

Home Bargains

RetailEngland, United Kingdom5001-10000 Employees

Home Bargains, trading as TJ Morris Ltd, is a privately owned, family‑run discount retailer in the UK retail sector. It offers a broad range of branded and own-brand items at low prices on the UK high street, including health & beauty, food, toys and games, household goods, clothing, seasonal items, sweets, snacks, drinks and alcohol, as well as an affordable home style range. The company originated in Liverpool more than 40 years ago and is based there, with around 600 stores and a weekly customer base of over 7 million. It employs between 5,001 and 10,000 people. The business has announced plans to expand to about 1,000 stores in the UK, opening roughly 50 new stores each year.

Section iconCompany Overview

SIC Code
5961 - Catalog and Mail-Order Houses
NAICS Code
44-45 - Retail Trade
Founded
1976
Employees
5001-10000

Section iconFunding & Financials

  • $250M$500M

    Home Bargains's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Home Bargains's revenue is estimated to be in the range of $250M$500M

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