Growing Market Presence HomeRight has been innovating in the consumer power painting and staining industry for over 25 years, demonstrating a strong historical presence and potential for expansion within the DIY and home improvement markets.

Recent Acquisition The acquisition by Wagner SprayTech in 2018 positions HomeRight within a larger portfolio of advanced paint applicators and tools, opening opportunities for cross-selling, co-branding, and strategic distribution channels.

Product Innovation HomeRight’s launch of new products like the Large Spray Shelter and DIY fire pits indicates a focus on expanding their product line to meet DIY consumers’ needs, presenting opportunities for partnerships in manufacturing and distribution.

Customer Engagement Using a tech stack that includes Google Cloud and customer review curation tools suggests an emphasis on digital engagement and feedback, which can be leveraged for targeted marketing campaigns or product development.

Market Opportunity With revenue ranging from one to ten million dollars and a dedicated DIY customer base, there is significant potential to increase sales through retail expansion, direct-to-consumer channels, and strategic partnerships with home improvement retailers.