Proprietary Technology Advantage HomeSmart stands out with its proprietary end-to-end technology platform, empowering agents, brokerages, and consumers with a comprehensive suite of tech offerings. Highlighting this cutting-edge technology can be a strong selling point to tech-savvy clients in the real estate market.

Strategic Expansion through Partnerships HomeSmart's strategic partnerships with companies like Curbio, HelloSuper, and Getmybubble showcase a commitment to expanding service offerings and creating value for clients. Leveraging these partnerships can open up cross-selling opportunities and attract clients looking for a one-stop solution for real estate and related services.

Acquisitions for Market Growth With the acquisition of Champions Real Estate Group, HomeSmart demonstrated a proactive approach to growth and market expansion. Highlighting such acquisitions can position HomeSmart as a growing force in the real estate industry, which can be appealing to clients seeking stability and reliability in their service provider.

Innovative Product Launches The recent launch of the eSign contract management tool within HomeSmart's platform showcases a commitment to innovation and enhancing user experience. Emphasizing such innovative product launches can attract clients looking for modern, efficient, and streamlined real estate solutions.

Strong Market Positioning HomeSmart's unique blend of corporate and franchised operations has led to impressive growth with over 26,000 agents across 200 offices in 49 states. This strong market positioning, coupled with transaction-fee commission plans and a revenue share program, can be leveraged to appeal to clients looking for a versatile and successful real estate partner.