Global Food PR HOPSCOTCH Season operates as a global agency focused on food and beverage communications across 36 countries, presenting a scalable opportunity to offer multinational PR campaigns, localized market adaptations, and cross-border influencer collaborations.

Rebrand Potential Formerly SOPEXA, the name change to HOPSCOTCH Season signals a refreshed branding and expanded remit, creating a sales opening to propose comprehensive brand storytelling packages, new service lines, and updated case studies to attract existing clients seeking modern, integrated campaigns.

Sustainability Angle The emphasis on environmental and social issues provides a foothold for sustainability communications, responsible branding, and impact reporting offerings to food and lifestyle brands aiming to differentiate through purpose-driven storytelling.

Tech Enablement Utilization of tools like Canva, Adobe, SEO, and content management platforms suggests fit for scalable digital campaigns, creative asset production, and performance marketing services designed to improve reach and efficiency for global clients.

Revenue Scale With reported revenue in the upper hundreds of millions and a sizable employee base, there is an opportunity to offer premium, multi-region retainer programs, strategic consulting for global launches, and enterprise-level media relations for large food and beverage brands.